THE LATEST NEWS & FEATURES

Scratch Snap Jan 2025

Scratch Snap winner announced: minimalist nail art contest with over 100 entries

By Rebecca Hitchon | 20 January 2025

The winner of Scratch’s monthly nail art contest for January has been announced as Alisha Francois of @pressonprofessionail. In a showcase of talent, techs created nail designs to fit theme, Soft & Subtle Art Accents, in the bid to win a prize from The GelBottle Inc. Entries were judged by The…

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Colour psychology: Discover the mood-boosting meanings behind your nail colour choices

By Lilly Delmage | 20 January 2025

Save time and add an element of fun at the nail desk by advising clients on mood-based hues using colour psychology, advised by experts… ‘Have you decided on a nail shade?’ is a question you may ask daily, as you patiently watch clients rifle through colour pops and swatches. But…

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How a Scottish nail brand is changing the way products are seen in the sector

By Scratch Staff | 19 January 2025

In just five years, husband and wife duo, Chris and Bekka Costello, have grown their nail business in Paisley, Scotland, from 10 humble products to over 350: focusing on everything nail professionals require to offer slick, profitable services. “We started Nail Order while our salon was closed due to the…

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Nail techs, here’s why you need a business website

By Marie-Louise Coster | 27 August 2023

Session nail stylist, salon owner & educator, Marie-Louise Coster, begins her monthly column for Scratch by sharing the benefits of having a business website – and why social media is not an alternative… A website can be an expensive resource, and once built it requires work. So why do you…

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Create on-trend nail looks with The GelBottle Inc’s 9 chrome shades

By Chloe Randall | 27 August 2023

The GelBottle Inc has unveiled its first chrome pigment collection, comprising nine shades. The shades are: Rose Gold Blonde Mirror Iced Pearl Lime Aqua Cerise Iced and Pearl are pearlescent powders, ideal for adding a subtle shimmer to any nail set. While, the remaining seven colours are rich hues, designed…

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Nail Tech Talk: Meet Lucy Price, Scratch Stars Natural Nail Specialist of the Year 2023

By Callie Iley | 26 August 2023

Get to know Scratch Stars Natural Nail Specialist of the Year 2023, Lucy Price of Lucy Rose Nails, as she shares insight into her career journey & reveals details from the night of the Scratch Stars Awards 2023… Initially training in manicure, pedicure and gel colour treatments at 16 after…

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WINNER ANNOUNCED: Scratch Snap August 2023

By Callie Iley | 25 August 2023

The winner of Scratch’s monthly nail art challenge has been announced as Hayley Badgery. In a showcase of talent, techs stepped up to the Scratch Snap challenge for August & created nail designs inspired by the theme ‘Pearly Perfection’ in the bid to win a prize from Glitterbels. Judged by Scratch’s copywriter, Callie…

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Be captivated by pearly perfection with the nail art entries into August 2023’s Scratch Snap comp

By Callie Iley | 25 August 2023

The winner of Scratch’s monthly nail art challenge has been announced as Hayley Badgery. In a showcase of talent, techs stepped up to the Scratch Snap challenge for August & created nail designs inspired by the theme ‘Pearly Perfection’ in the bid to win a prize from Glitterbels. Judged by Scratch’s copywriter, Callie…

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Why you should introduce pamper parties to your nail business

By Chloe Randall | 25 August 2023

Whether you offer mobile nail and beauty services or run a home or high street salon, pamper parties are an offering that can help boost profits and broaden your clientele. From children’s parties to corporate gatherings, hen ‘dos and baby showers, a pamper party brings together a group of people…

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