THE LATEST NEWS & FEATURES
Colour psychology: Discover the mood-boosting meanings behind your nail colour choices
Save time and add an element of fun at the nail desk by advising clients on mood-based hues using colour psychology, advised by experts… ‘Have you decided on a nail shade?’ is a question you may ask daily, as you patiently watch clients rifle through colour pops and swatches. But…
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How a Scottish nail brand is changing the way products are seen in the sector
In just five years, husband and wife duo, Chris and Bekka Costello, have grown their nail business in Paisley, Scotland, from 10 humble products to over 350: focusing on everything nail professionals require to offer slick, profitable services. “We started Nail Order while our salon was closed due to the…
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Slither into the Year of the Snake in style: 15 nail art ideas to celebrate Chinese New Year 2025
Chinese New Year 2025 is celebrated on January 29th, welcoming the Year of the Snake. The nail industry is no stranger to snake-inspired designs, from snakeskin prints and hand-painted characters to 3D creations. However, if you’d rather steer clear of animal motifs, embracing the colours of the event is another…
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Hair and beauty industry’s training provider, Kleek Apprenticeships, has expanded by acquiring the Colchester-based Easi Hairdressing Academy. Kleek Apprenticeships currently have academy bases in the north east of England and the home counties and by expanding to Colchester, Kleek is making its mark in the south east. The training provider…
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Glitter lovers, get ready for nail looks to shine bright with Artistic’s Flash Glitter Gel Polish range. With eight shades available, from classic gold and silver to pinks and blue, the formula utilises light-activated technology that causes glitter to flare when exposed to flash photography. Adding an eye-catching effect to social…
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Meta CEO, Mark Zuckerberg, reported over five million sign-ups to Threads in the first four hours of its launch. Scratch explores whether the social media platform is here to stay & its benefits for nail pros… On 5 July, microblogging platform, Threads, made its presence known in the social…
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Meet Scratch Stars’ winner of the Nail Business Mentor Award 2023, Joanna Tompkins of Nail Tech Tribe, as she shares insight to her career journey and reveals details from her competition process… “10 years ago, I was an admin assistant wanting more than anything to escape being tied to an…
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Valuing offering clients a personalised, focused service due to her struggles with anxiety since the birth of her son, Sarah Rushworth of The Nail Shed, Bolton, details her nail journey & how it felt to win Home Nail Salon of the Year in the Scratch Stars Awards 2023… Working two…
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Nail sector veteran, Sue Davies, has teamed up with online & marketing specialist, Diane Hughes, to create Nabuno, a salon industry education portal dedicated to connect learners with approved quality education opportunities. The portal was founded to inspire and promote good education practices within the salon industry and create a…
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