THE LATEST NEWS & FEATURES
Colour psychology: Discover the mood-boosting meanings behind your nail colour choices
Save time and add an element of fun at the nail desk by advising clients on mood-based hues using colour psychology, advised by experts… ‘Have you decided on a nail shade?’ is a question you may ask daily, as you patiently watch clients rifle through colour pops and swatches. But…
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How a Scottish nail brand is changing the way products are seen in the sector
In just five years, husband and wife duo, Chris and Bekka Costello, have grown their nail business in Paisley, Scotland, from 10 humble products to over 350: focusing on everything nail professionals require to offer slick, profitable services. “We started Nail Order while our salon was closed due to the…
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Slither into the Year of the Snake in style: 15 nail art ideas to celebrate Chinese New Year 2025
Chinese New Year 2025 is celebrated on January 29th, welcoming the Year of the Snake. The nail industry is no stranger to snake-inspired designs, from snakeskin prints and hand-painted characters to 3D creations. However, if you’d rather steer clear of animal motifs, embracing the colours of the event is another…
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Check out the snaps from the first Scratch Stars Party – in 2012 – hosted by Dan Lobb and recognising excellence in the nail industry.
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