THE LATEST NEWS & FEATURES
AI is changing the beauty salon game: here’s how it can help you stay ahead
Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…
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Revealed: the 10 UK cities offering the best value for money manicures
Research by Capital on Tap has revealed the UK’s hotspots for ‘high-quality yet low cost’ nail services. Credit card and spend management platform for small businesses, Capital on Tap, has compiled The UK Beauty Report, analysing the cities that offer the best value for money in terms of self-care services.…
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Veganuary: How to tell if your nail & beauty products are vegan-friendly
Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…
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Get to know the Scottish nail stylist who led nail looks for Victoria Beckham
In Sammy Mac’s two decades in the nail industry, she’s won numerous awards, opened a thriving nail salon chain and led multiple teams backstage at Fashion Week events. So what’s left on the career tick list for this Scottish nail pro? “Leading the nail team for the 2024 Victoria Beckham…
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50+ green nail designs that are trending right now
Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…
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A beauty business coach’s guide to goal setting for 2025
Beauty business and mindset coach, Zaara King, offers up advice for the new year… It’s time to consider how you wish to make your mark on the industry over the next 12 months. You get to choose how you show up, what you offer clients and how you make a…
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Unique salon décor: The Birmingham nail salon featuring a piano as its reception desk
Founder of Birmingham-based nail studio, Icey’s Beauty Lounge, Aysana Druga, shares the story behind the salon’s impressive entrance… In 2015, Aysana and her husband spotted a piano in the window of a charity shop. She recalls: “We had no idea where it was going to go at the time, so…
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Share your minimalist nail art for a chance to WIN over £400 worth of The GelBottle Inc products
The January Scratch Snap competition is open! Scratch Snap is a monthly, online nail art challenge that invites nail pros to create a salon-style nail design in line with a theme. Simply snap a pic of the design on yourself, nail tips or a client – and you could be…
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New research from the Soil Association’s Organic Beauty and Wellbeing Market Report has revealed that the sales of certified organic and natural beauty products saw an increase. The report also noted key trends to keep an eye on, including the hot trend of beauty products containing extracts from unusual food…
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Renowned scientist and nail expert, Doug Schoon, has been speaking about the release of his latest book, Face-to-Face with Doug Schoon Vol 1. In a recent interview with Scratch, Doug revealed that volumes 1 & 2, which is due for release in March, have been printed in a Q&A format,…
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NovaLash has named UK technician, Sarah-Anne Barham, Lash Artist of the Year in the brand’s annual LASHoff competition. For the first time ever, NovaLash opened its competition to NovaLash Certified artists around the world, giving UK and Ireland-based NovaLash artists the opportunity to showcase their skills and creativity for a chance scoop…
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Created with happiness in mind, Cuccio has unveiled Positivity, its spring 2017 collection. The eight pretty shades are available in both Cuccio Colour and Cuccio Veneer, depending on the desired wear time. Shades include Another Beautiful Day – a pale duck egg blue, Everything Matters – a soft, shimmery gold,…
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A real labor of love, the newly decorated Harvey’s Nails has been the result of years of hard work and perseverance from owner, Samantha Harvey. Starting out in the nail industry 12 years ago, Samantha’s career has seen many ups and downs including illness and salon relocations. Despite that, Samantha…
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CIDESCO, the world standard for beauty and spa therapy has introduced a series of special months and awareness days to encourage its members to continually educate and improve their own careers, staff and businesses. Starting with ‘Total Guest Experience’ month running throughout February and March, CIDESCO has created some tips…
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