THE LATEST NEWS & FEATURES

Ai Richard Mccabe Piece

AI is changing the beauty salon game: here’s how it can help you stay ahead

By Guest Writer | 10 January 2025

Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…

Read More
Lilly Web Newsfeature Lead 1200x800px 67

Revealed: the 10 UK cities offering the best value for money manicures

By Lilly Delmage | 9 January 2025

Research by Capital on Tap has revealed the UK’s hotspots for ‘high-quality yet low cost’ nail services. Credit card and spend management platform for small businesses, Capital on Tap, has compiled The UK Beauty Report, analysing the cities that offer the best value for money in terms of self-care services.…

Read More
vegan cosmetics

Veganuary: How to tell if your nail & beauty products are vegan-friendly

By Scratch Staff | 9 January 2025

Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…

Read More
Sammy Macdonald Victoria Beckham Nails

Get to know the Scottish nail stylist who led nail looks for Victoria Beckham

By Helena Biggs | 8 January 2025

In Sammy Mac’s two decades in the nail industry, she’s won numerous awards, opened a thriving nail salon chain and led multiple teams backstage at Fashion Week events. So what’s left on the career tick list for this Scottish nail pro? “Leading the nail team for the 2024 Victoria Beckham…

Read More
Green Nails

50+ green nail designs that are trending right now

By Scratch Staff | 8 January 2025

Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…

Read More
Goal List

A beauty business coach’s guide to goal setting for 2025

By Guest Writer | 7 January 2025

Beauty business and mindset coach, Zaara King, offers up advice for the new year… It’s time to consider how you wish to make your mark on the industry over the next 12 months. You get to choose how you show up, what you offer clients and how you make a…

Read More
Lilly Web Newsfeature Lead 1200x800px 65

Unique salon décor: The Birmingham nail salon featuring a piano as its reception desk

By Lilly Delmage | 6 January 2025

Founder of Birmingham-based nail studio, Icey’s Beauty Lounge, Aysana Druga, shares the story behind the salon’s impressive entrance… In 2015, Aysana and her husband spotted a piano in the window of a charity shop. She recalls: “We had no idea where it was going to go at the time, so…

Read More
Tgb Jan 25 Scratch Snap Prize

Share your minimalist nail art for a chance to WIN over £400 worth of The GelBottle Inc products

By Rebecca Hitchon | 6 January 2025

The January Scratch Snap competition is open! Scratch Snap is a monthly, online nail art challenge that invites nail pros to create a salon-style nail design in line with a theme. Simply snap a pic of the design on yourself, nail tips or a client – and you could be…

Read More
16865210 1581073865237843 3739970302251481491 N

#TRENDINGTUESDAY Lisa Johnson

By Kat Hill | 7 March 2017

We want to see the designs that are trending at your nail desks! Lisa Johnson has found her clients have been requesting super-sized crystals to amp up their nail service. “I think the large crystals have become so popular with my clients as they come in a variety of beautiful colours…

Read More
Harriet Morrall Marble Nails 2

#NOWTRENDING: Marble Nails

By Helena Biggs | 7 March 2017

From Kim Kardashian’s chained nails to glittered cuticles: 2017 is no longer just about chrome, as new design ideas are pulling focus. It seems to be that greys, soft pinks and neutral hues are hot on the wish lists of many clients and we can’t help but love how this…

Read More
Cheeky Nail Varnish Cowshed Soho House

CHEEKY unveil four new shades

By Kat Hill | 7 March 2017

Spa chain and product brand, Cowshed, has unveiled four new shades for spring under its nail varnish brand, CHEEKY. Drawing on the warmer climes of the exotic jungle as its inspiration, the new additions sees the following shades: Bright pink, Hawaiian Hibiscus Grey tone, Moonsoon Mist Camo-Chameleon, khaki green Nuts about Brazil,…

Read More
Your Nail Travel Buddy Natural Nail Boost Set

HANDY LCN kit unveiled

By Kat Hill | 6 March 2017

LCN has unveiled the Your Nail Travel Buddy Natural Nail Boost Set. Whether you’re on holiday and break a nail or a client needs a speedy repair, the set is a handy addition to your handbag. It features a mini LED light unit and Natural Nail Boost products, including Clear…

Read More
Minx Mastered

MINX COLLABORATES with Nails: Mastered to launch new collection

By Helena Biggs | 4 March 2017

Nail wrap specialist, Minx, has partnered with the Nails:Mastered programme to produce a collection of 16 unique nail wraps, available via Sweet Squared. A task was set on the programme by the team at Minx to create a wrap design, and 16 Mastered techs from across the globe had their designs chosen; six…

Read More
Nails Inc Cuticle 300

NAILS INC launch new PRO products

By Helena Biggs | 3 March 2017

Nails Inc has unveiled a series of handy products to add to its PRO line. Available to professionals via Salon Services, the products include Mighty Mask, a nail repair treatment, Drop & Go, rapid dry drops, and Cuticle Conditioner. Also added to the PRO line is Nail Warrior, a strengthening treatment…

Read More