THE LATEST NEWS & FEATURES
AI is changing the beauty salon game: here’s how it can help you stay ahead
Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…
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Revealed: the 10 UK cities offering the best value for money manicures
Research by Capital on Tap has revealed the UK’s hotspots for ‘high-quality yet low cost’ nail services. Credit card and spend management platform for small businesses, Capital on Tap, has compiled The UK Beauty Report, analysing the cities that offer the best value for money in terms of self-care services.…
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Veganuary: How to tell if your nail & beauty products are vegan-friendly
Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…
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Get to know the Scottish nail stylist who led nail looks for Victoria Beckham
In Sammy Mac’s two decades in the nail industry, she’s won numerous awards, opened a thriving nail salon chain and led multiple teams backstage at Fashion Week events. So what’s left on the career tick list for this Scottish nail pro? “Leading the nail team for the 2024 Victoria Beckham…
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50+ green nail designs that are trending right now
Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…
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A beauty business coach’s guide to goal setting for 2025
Beauty business and mindset coach, Zaara King, offers up advice for the new year… It’s time to consider how you wish to make your mark on the industry over the next 12 months. You get to choose how you show up, what you offer clients and how you make a…
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Unique salon décor: The Birmingham nail salon featuring a piano as its reception desk
Founder of Birmingham-based nail studio, Icey’s Beauty Lounge, Aysana Druga, shares the story behind the salon’s impressive entrance… In 2015, Aysana and her husband spotted a piano in the window of a charity shop. She recalls: “We had no idea where it was going to go at the time, so…
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Share your minimalist nail art for a chance to WIN over £400 worth of The GelBottle Inc products
The January Scratch Snap competition is open! Scratch Snap is a monthly, online nail art challenge that invites nail pros to create a salon-style nail design in line with a theme. Simply snap a pic of the design on yourself, nail tips or a client – and you could be…
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Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, offers advice on making the most of your nail snaps… Taking good photographs of your nail work can increase your chances of being featured in publications and grow your clients and social media following. The quality of your photographs can show the difference between an amateur and professional nail technician. You don’t need…
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We want to see the designs trending at your nails desks. With Beauty and Beast released this week, clients and techs alike have been swept up in the Disney mania! Chantelle Crerand – of Chantelle’s Pretties – has found her clients have been asking for magical manis – thanks to…
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Nude nails never go out of style – and we love how Sarah Vernon-Cowell has funked up these enhancements with a bit of bling and 3D sculpting. Elegant and ideal for transitioning from day to night, diamante detailing and touches of sparkle really attract attention. What’s more – check out the…
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Gerrard International has revealed Cherish by Mii, its new season make-up collection. Designed to inspire clients to cherish themselves and sashay into spring with the perfect pout, the collection features a palette of natural harmonising tones and metallic highlights. The new products include a Couture Eye Colour compact, infused with…
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Bethany Anne Denby, who is based in a hair studio in Bradford, reveals her steps to success and future goals. When and why did you choose to become a nail tech? I initially went to college to study beauty therapy but when I was introduced to basic acrylic nails…
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Create detailed nail art with speed and ease thanks to Moyra. Distributor in the UK by Paragon, the stamping nail art range from the brand can be used to create a variety of looks. Containing everything you need to start stamping, the kits are a great introduction to the technique. The…
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