THE LATEST NEWS & FEATURES
Greek goddess nails & 9 other nail trends set to dominate 2025
Beauty brand, Beauty Pie, has analysed TikTok, Instagram, Google search and YouGov data to uncover beauty trends to expect in 2025. It predicts the top 10 nail trends of the year to be: Duck shape nails (+463% rise in interest) Hibiscus nails (+303%) – Click for a hibiscus step-by-step by…
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Home gel kit dangers & 6 ways to prevent allergies at the nail desk
Many people turned to DIY nail kits during the coronavirus lockdown. They may have been visiting a nail pro for months, years or even decades – before suddenly, the luxury of a nail appointment was gone, and some saw a solution in home application of gel polish. DIY home kits…
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Self-employment help for nail techs: registration & tax essentials
Are you keen to take the leap into self-employment? Here’s a guide to the registration and tax essentials you need to know… For nail technicians working in salons who seek greater control over their careers, self-employment often feels like a natural next step. It offers professional and creative freedom, aiding…
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AI is changing the beauty salon game: here’s how it can help you stay ahead
Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…
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Revealed: the 10 UK cities offering the best value for money manicures
Research by Capital on Tap has revealed the UK’s hotspots for ‘high-quality yet low cost’ nail services. Credit card and spend management platform for small businesses, Capital on Tap, has compiled The UK Beauty Report, analysing the cities that offer the best value for money in terms of self-care services.…
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Veganuary: How to tell if your nail & beauty products are vegan-friendly
Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…
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Get to know the Scottish nail stylist who led nail looks for Victoria Beckham
In Sammy Mac’s two decades in the nail industry, she’s won numerous awards, opened a thriving nail salon chain and led multiple teams backstage at Fashion Week events. So what’s left on the career tick list for this Scottish nail pro? “Leading the nail team for the 2024 Victoria Beckham…
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50+ green nail designs that are trending right now
Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…
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It was a fun evening of cocktails, canapés, beauty and giggles as KISS Products and Alex Silver PR recently hosted an Absolutely Fabulous themed evening! Held at Covent Garden Hotel in the heart of London, guests had fun in the themed photo booth and sipped drinks, before being treated to…
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Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, reveals the components of proper nail structure for a perfect nail finish… While a nail enhancement featuring beautiful embellishments and nail art may look good to the eye at first glace; if the enhancement’s foundation isn’t sound then it will not have…
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Yesterday, I had the opportunity to join Bio Sculpture and some of its nail technicians for a unique workshop on how to attract and retain clients. Claire Aggarwal, head of business development at Bio Sculpture, led the workshop and had plenty of tips to share, owing to her former role…
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We want to see the designs trending at your nail desk! Jade Dickinson, at Ultimate Goddess Hair, Nails, Beauty & Training, has found her clients are still asking for marbling-inspired design. “I created this look using NSI products,” explains Jade. “All shades of grey have been very popular recently with younger and…
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Whether you’re looking to add CND SHELLAC™ to your salon menu or know a newbie desperate for a break into the industry, CND Academy Newcastle is offering one lucky winner the chance for a career change. Up for offer is a CND SHELLAC™ Beginners Course and kit at the CND…
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The Scratch Stars 2016 finalist, Pastille Beauty Bar toasted its recent refurbishment in style with an invite-only event – celebrating everything the salon has to offer! “We essentially re-launched the whole business,” explains Erene Wynn Hadjiioannou, co-founder and manager. “This involved a HR overhaul, re-designing our website, being extra attentive to…
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