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Cnd scentsations lotion mango & coconut

Nuts for Coconut!

By Kat Hill | 17 June 2019

Add a touch of the exotic to treatments with this sweet smelling selection…

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MANI MONDAY: Subtle shimmer

By Sophie Nutt | 17 June 2019

Begin the week the right way with some nail inspiration this mani Monday! Sometimes – emphasis on the ‘sometimes’ – less is more, and this is proved perfectly by Aimee,…

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Aleasha rennie

Nail Styles of the Week: 9 – 16 June

By Kat Hill | 16 June 2019
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Behind-the-scenes at the Scratch Stars Awards 2019 judging day – part 1

By Helena Biggs | 16 June 2019

While the mid-June weather presented competitors and judges with a downpour on their travels into London, it certainly didn’t dampen spirits – as the first of the two Scratch Stars…

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Scratch Stars 2019: Judging Day #1

By Helena Biggs | 16 June 2019

Explore the snaps from behind the scenes at the first of two Scratch Stars Awards judging days, at which techs battled it out in categories including L&P Tech of the…

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Sherrine jermy

WHAT I’M WEARING: Sherrine Jermy, Sherrine’s Sparklies

By Sophie Nutt | 16 June 2019

We want to see what you’re wearing on your nails! Sherrine Jermy, of Sherrine’s Sparklies, wears nude nails with nature-inspired detailing. “I used Premier Gel’s LBG in Paris with a…

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Male marketing lead

How to market to male clients

By Sophie Nutt | 15 June 2019

The male beauty market is booming as salons see men make up one in five clients*, indulging in their appearance through treatments such as manicures and pedicures, waxing and tanning.…

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Male grooming image courtesy of the gel bottle inc

How to market male grooming services

By Scratch Staff | 15 June 2019

Are you boosting your beauty business by opening up your doors and treatments to male clients? Here, the experts reveal how to market yourself successfully… “You already have a strong female…

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Lashus lash & brow elixir

Care for lashes with LashUs Lash & Brow Elixir

By Kat Hill | 14 June 2019

Get ready to retail the LashUs Lash & Brow Elixir. Packed with a ‘carefully selected combination of natural oils and active botanical ingredients’, the formula works to help condition both…

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The HBSA & Hair & Beauty Charity Golf Day

The fourth annual HBSA & Hair & Beauty Charity Golf Day heads to the stunning Championship Cheshire Course at Carden…

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Innergize Beauty Wellness Summit

Innergize Beauty & Wellness Summit

Global cloud software provider, Zenoti, will host has its annual beauty and wellness summit, Innergize 2025: A Time To Thrive,…

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