THE LATEST NEWS & FEATURES

Nhbf doitright

NHBF urges the industry to #DoItRight

By Kat Hill | 21 August 2020

Government officials have warned the industry trade body, NHBF, that they will close the hair and beauty sector if they don’t follow safety guidelines. In reaction, NHBF has launched #DoItRight…

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Mavex skin comfort

Soothe with Mavex Skin Comfort Hand Cream

By Sophie Nutt | 21 August 2020

Soothe dry hands with the Mavex Skin Comfort Moisturising and Repairing Hand Cream. Seeing a rich and velvety texture, this hand cream features a delicate scent but is also designed to…

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Ivy house nails & beauty lead

Safe salon passes Covid-19 spot inspection

By Alex Fox | 21 August 2020

The team at Ivy House Nails & Beauty in Bingley, West Yorkshire, shares with Scratch’s Alex Fox, how they navigated a spot check on their safety strategies by proactive council…

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Magpie rubber up lead

Protect weak & brittle nails with Magpie Beauty Rubber Up

By Sophie Nutt | 20 August 2020

Magpie Beauty has launched Rubber Up; a clear rubber base layer offering superior adhesion with minimal lifting and chipping. The product is also designed to provide extra protection, due to…

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Mascara

Mask wearing sees a boost in eye make-up sales

By Kat Hill | 20 August 2020

Sales of mascara and eye shadow have increased eye make-up shares in the prestige make-up market by 3% during and after lockdown – reflecting the advice for the public to now wear…

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Aaa nailsbyrosie

#ShowScratch Creative Challenge: FAIRYTALE

By Callie Iley | 20 August 2020

Check out all the entries to the latest challenge from Scratch, in which techs were tasked with creating designs inspired by fairytales! The next task will be posted across our social media –…

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The creative mixed media competition

Online crystal nail art content launches

By Alex Fox | 20 August 2020

Award-winning UK tech, Scarlett Senter has teamed up with Charlotte Pennington (AKA Poppy), owner of Crystal Parade, to present an exciting new nail contest – The Creative Mixed Media Competition.…

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Katie barnes smile lines 1200

How to choose smile lines to suit your client’s nails

By Katie Barnes | 19 August 2020

Different smile lines will suit different shapes and lengths of nails. Smile line execution requires different techniques to create each ‘type’ of smile line; competition, extreme, and salon viable. The…

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Dragonfly nails and beauty

Salon in the Spotlight: Dragonfly Nails and Beauty, Blairgowrie

By Kat Hill | 19 August 2020

Found in Blairgowrie, Scotland, Dragonfly Nails and Beauty is owned by Pamela Fraser-Brawn. Having opened the salon five years ago, Pamela has grown the business, and soon hopes to offer training…

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Annabel's art assembly

Glitterbels education event: Annabel’s Art Assembly

Staffordshire-based nail brand, Glitterbels, has unveiled Annabel’s Art Assembly: an education event led by co-founder & creative director, Annabel Maginnis. It marks her…

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Scratch Snap 2025 Logo

Scratch Snap nail art competition

Scratch Snap is a monthly, online nail art challenge to create a salon-style design in line with a theme. Simply snap…

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