THE LATEST NEWS & FEATURES
The top 4 nail trends set to dominate autumn 2024
Social media platform, Pinterest, has published its Autumn 2024 Trend Report, revealing popular nail looks for the season. Pinterest notes that beauty trends for autumn ‘feature a blend of bold…
Read MoreThe British beauty industry grew by 11% in 2023, research shows
The British Beauty Council has published its latest The Value of Beauty report, compiled by Oxford Economics, revealing that the British beauty sector grew by 11% to a value of…
Read MoreNail competition tips from the World’s Star Nail Artist
Whether you’re a seasoned artist or starting out, competitions can be an ideal playground to showcase your skills and creativity, as well as build confidence, learn from industry leaders and…
Read MoreHere’s the reason why glossy nails are so hard to photograph
When we complete a set of nails, we have two different finishes: matte or glossy. You may have noticed that glossy is far more difficult to photograph. When light from…
Read MoreBABTAC launches 34-strong Beauty Collective to elevate industry standards
The British Association of Beauty Therapy and Cosmetology (BABTAC) has established the Beauty Collective: a group of industry experts who will share their knowledge with the sector and consumers. Designed…
Read MoreWINNER ANNOUNCED: Scratch Snap August 2024
The winner of Scratch’s monthly nail art challenge for August has been announced as Benita Bimsaite. In a showcase of talent, techs created nail designs to fit theme, Carnival Claws, in the…
Read MoreCelebrate carnival with the 44 nail designs entered into August’s Scratch Snap comp
The winner of Scratch’s monthly nail art challenge for August has been announced as Benita Bimsaite. In a showcase of talent, techs created nail designs to fit theme, Carnival Claws, in the…
Read More6 hand poses for picture-perfect nail photos
Scratch Stars Gel Polish Stylist of the Year 2022, 2023 & 2024, Jiak Hing, explains how to master her six go-to hand poses for nail photos… 1. Relaxed claw Place…
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