THE LATEST NEWS & FEATURES
6 top tips for creating the perfect nail service treatment menu
Creating a treatment menu for nail services is not an easy task. With so much to offer, nail appointments have become more bespoke and personal than ever, making it hard…
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First impressions count: Top tips for perfecting your dialogue with new nail salon clients
It’s really important to ensure that, as a nail technician, you maintain a high level of professionalism, even when a situation is challenging. First impressions count and how you behave…
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50 pawsome pet portrait nail designs
Here at Scratch, we love four-legged friends – and even more so when they feature on nails! Check out our roundup of pet portrait nail designs to show that even…
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Meet the Nottingham beauty salon owner providing a sanctuary for busy mums
Fotini Bihuci is the nail tech behind Nuse Beauty, the ‘cosy home-based’ salon designed for new mums and clients who struggle with anxiety. Having worked in hospitality and tourism management,…
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Are you a nail tech who wants to develop new skills? Here’s how to make a successful future learning strategy
Global business & beauty education expert, Kim Ford, shares advice… How to create your future learning strategy It is the end of the academic year and an apt time to…
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Hesitant about raising your beauty treatment prices? A pricing expert explains why you shouldn’t be
Maddi Cook, the powerhouse behind hair and beauty marketing and mindset coaching company, Boss Your Salon, shares why you shouldn’t be scared to raise your treatment prices… I like maths…
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Poole-based nail business plans second studio just months after securing £25,000 Start Up Loan
Poole’s Cassidy’s Beauty Academy is planning its second studio, after a Start Up Loan of £25,000 from GC Business Finance (GCBF) helped owner, Cassidy Jade Darby, secure her first nail…
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Salon in the Spotlight: L.E, Radcliffe, Lancashire
Lauren Taylor welcomes Scratch inside her home salon, where she has created a ‘homely and cleanly’ space within her dining room… Having completed her Level 2 NVQ in Beauty Therapy…
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Radiate good karma with these 40 evil eye nail art designs
Eye spy this trend taking over Instagram! Unlock the energy of positivity and protection from the Greek eye with our roundup of evil eye-inspired designs below…
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