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Return on investment: what it means & how to calculate it

By Guest Writer | 26 November 2024

Global business & beauty education expert, Kim Ford, explains what a return on investment means for your nail business, and how to calculate it. You may ask: what is a…

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I was visited by a Scratch Stars Award-winning mobile nailist. Here’s my experience

By Rebecca Hitchon | 25 November 2024

Here’s what happened when Stella Angelova, Scratch Stars Mobile Nailist of the Year 2024, paid Scratch’s deputy editor, Rebecca Hitchon, a visit… Stella of Stella A. – Nail Artist is…

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22 nail art designs for Thanksgiving

By Lilly Delmage | 25 November 2024

The Thanksgiving season is upon us, and what better way to celebrate than with a manicure? Whether you’re sporting a 3D hand-sculpted festive feast or incorporating the season’s orange and…

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Get wild with these 20 jungle animal-inspired nail designs

By Lilly Delmage | 23 November 2024

The hit television programme, I’m A Celebrity… Get Me Out Of Here! is back for 2024, and nail techs are taking inspiration from the jungle to create some critter-tastic and…

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Josephine Mensurah Tech Talk

Caregiver to nail creator: how a London mum unexpectedly found belonging in the nail industry

By Alex Fox | 23 November 2024

A work accident, supportive family and love for nails transformed Josephine Mensurah’s life from rehabilitation support worker to nail artist & content creator. The Nailympia London arena attracts all types of…

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17 emerald green Wicked-inspired nail looks you’ll love

By Lilly Delmage | 21 November 2024

The Wicked-ly wonderful emerald green hue has been taking the spotlight recently, with the hype surrounding Universal Pictures’ highly anticipated film adaptation of musical, Wicked. This vibrant shade, inspired by…

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Winter wonders: Must-have nail colour collections for the 2024 festive season

By Lilly Delmage | 20 November 2024

‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing…

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Nail Ridges

Nail ridges: an expert shares causes & how to treat

By Guest Writer | 20 November 2024

Scratch Stars Natural Nail Specialist of the Year 2019 & CND™ education ambassador, Helen Burton-Ward, explores ridges on natural nails… There are many types of nail ridges, which can occur naturally…

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Drew Sallows Tech Talk

Insights from a trans nail tech: what I want you to know

By Rebecca Hitchon | 19 November 2024

Drew Sallows of @t4tnails feels fortunate to have been surrounded by love throughout their nail career: working in accepting salon spaces, while being able to do the job that they adore.…

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St. George’s Day

Celebrating England’s patron saint, St. George, the day marks the anniversary of his death in 303 AD and is seen…

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Allergy

Allergy Awareness Week

This week is dedicated to raising awareness and educating the public about different types of allergies. It brings together organisations,…

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