THE LATEST NEWS & FEATURES

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35% of UK online shoppers will only purchase from responsible brands

By Emma Hobday | 10 August 2021

Research from Empathy.co, the global commerce search and discovery platform, has discovered that 35% of UK online shoppers will only associate with ‘responsible’ brands – such as those that treat…

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Nail artist, Celina Rydén, shares skills via online nail education platform

By Helena Biggs | 9 August 2021

Globally renowned Swedish nail artist, Celina Rydén, has launched online nail education platform, My Nail Academy (MNA), offering a wealth of courses for nailists keen to improve skills.  MNA offers…

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Barry M supports charity mani challenge with nail polish launch

By Chloe Randall | 9 August 2021

Barry M has launched a limited edition nail polish named after Esme Lucas, a nine-year-old girl who was diagnosed with leukaemia earlier this year. The nail shade, which Esme named…

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Alternative Tips

By Kat Hill | 9 August 2021

Add flashes of colour to your French manicures with these alternative looks…

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Instagram movement encourages hand model diversity in adverts

By Emma Hobday | 8 August 2021

Model, Maxey Greene has launched the Instagram account All Hands Are Good Hands, which is dedicated to showcasing hands of all shapes, sizes and features. Maxey was inspired to create…

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The 5 celebrity nail looks we love this week w/c 2 August

By Emma Hobday | 7 August 2021

Scratch scrolls through Instagram to uncover the latest celebrity nail art looks you need to know about… Nicki Minaj took to Instagram to flaunt her truly jaw-dropping bejewelled nail set, with designer logo…

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NAIL TECH TALK: Jessica Smith of The Nail Club

By Callie Iley | 7 August 2021

Scratch chats to Jessica Smith of The Nail Club about growing up in a family of nail technicians and leaving an office job to pursue nails full time… Coming from…

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Revealed: Cosmetic procedure guidance for young adults, parents & mature adults

By Emma Hobday | 6 August 2021

New advice about how to feel good in our own skin and how to make informed decisions about cosmetic treatments is being launched by the Mental Health Foundation (MHF), supported…

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Want the strength of acrylic with the flexibility of gel? Meet AcryGel

By Guest Writer | 6 August 2021

AcryGel UK‘s namesake nail system offers nail pros the strength and durability of acrylic with the clarity and flexibility of UV gel to create long-lasting, clear enhancements. By taking the…

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The HBSA & Hair & Beauty Charity Golf Day

The fourth annual HBSA & Hair & Beauty Charity Golf Day heads to the stunning Championship Cheshire Course at Carden…

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Innergize Beauty & Wellness Summit

Global cloud software provider, Zenoti, will host has its annual beauty and wellness summit, Innergize 2025: A Time To Thrive,…

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