MOVERS & SHAKERS

Lilly Web Newsfeature Lead 1200x800px 101

Maximalist manicures & 4 other nail trends that dominated London Fashion Week AW25

By Lilly Delmage | 25 February 2025

London Fashion Week offers the second showcase in the AW25 Fashion Week lineup. Accompanying the trendsetting and stylish garments from designers were show-stopping manicures, which are set to dominate client requests in months to come. So, get prepared and scroll to discover the key trends spotted on the LFW catwalks.…

Read More
Nailympia Anaheim 2025 Cover

Nailympia Anaheim 2025: THE RESULTS

By Scratch Staff | 25 February 2025

The second Nailympia Anaheim nail competition took place 23-24 February 2025 at Premiere Anaheim, California, welcoming 40 competitors from eight countries. Here are the results: RUNWAY NAILS – VINTAGE VOGUE Division 1 1st – Anastasiia Akzamova – USA  2nd – Kim Sizemore – USA 3rd – Elena Soldatenkova – USA  Division…

Read More
March Dates

Important March dates for your nail & beauty business marketing

By Rebecca Hitchon | 22 February 2025

Get your business’ marketing content prepared for the month of March, with our roundup of dates to note… 1st: St. David’s Day This event celebrates St. David: the patron saint of Wales, on the day of his death in 589 AD. To commemorate the occasion, Welsh people may sport the…

Read More
Feb25 Low Res Cover Scratch For Web

Read the latest issue

chloe web newsfeature template 1200x800px (5)

Legology joins 2 environment-friendly initiatives to step up sustainability game

By Chloe Randall | 2 November 2021

Leg care brand, Legology is joining two sustainability initiatives; rePurpose Global and World Land Trust in a bid to improve its sustainability as a brand. Legology is a leg care brand which focuses on providing solutions to common leg problems. Using the Lymphology complex, founder, Kate Shapland set out to…

Read More
nailympia germany 2022

Nailympia Competitions adds Germany to its 2022 location line-up

By Rebecca Hitchon | 2 November 2021

Leading international nail competition, Nailympia, has extended its 2022 offering with a competition leg set to take place on 4, 5 & 6 March 2022 at Beauty Düsseldorf, Germany. The event will combine scores held from Nailympia Canada 2019 and Nailympia London 2022 to announce the champion of the fourth…

Read More
care homes

Do you provide beauty services in care homes? You need to read this

By Rebecca Hitchon | 1 November 2021

From Thursday 11 November 2021, Covid-19 regulations affecting care home work will come into place. Anybody entering a CQC registered care home in England for work or volunteering purposes must be vaccinated against Covid-19 – a policy that applies to all visiting workers, including hairdressers and beauty professionals. The National Hair and…

Read More
green circle salons

First ‘Carbon Neutral Salon Certification’ announced in North America

By Rebecca Hitchon | 29 October 2021

Green Circle Salons, a North American beauty waste recovery service and the world’s first sustainable salon solution, has announced the first Carbon Neutral Salon Certification. The firm helps the North American salon industry to reduce its environmental footprint, with Green Circle Salons members empowered to recover up to 95% of…

Read More
emma web featured image 1200x800px (96)

Instagram account photographs men with painted nails to destigmatise male nail art

By Emma Hobday | 28 October 2021

London based nail artist Jess Young founded Instagram account Boys in Polish to break down social barriers and to allow the nail salon to be an inviting space for men. Here, she shares her journey with Scratch… Why did you launch Boys in Polish?  I started the project during my…

Read More
Rishi Sunak Budget 2021

Autumn Budget 2021: Key points for beauty workers

By Chloe Randall | 27 October 2021

Chancellor of the Exchequer, Rishi Sunak, delivered his Budget statement at 12.30pm on Wednesday 27 October, unveiling the economic recovery of the country post-Covid.  Sunak opened the Budget statement with an impactful statement: “Employment is up, investment is growing, public services are improving, public finances are stabilising and wages are…

Read More