MOVERS & SHAKERS

Scratch Snap Feb 25

Nail techs paint what brings them joy for Scratch Snap comp: winner announced

By Rebecca Hitchon | 28 February 2025

The winner of Scratch’s monthly nail art contest for February has been announced as Monika Ferreira of @mjallure_beauty. In a showcase of talent, techs created nail designs inspired by theme, Things That Make You Happy, in the bid to win a prize from Light Elegance. Entries were judged by Light Elegance UK co-owners…

Read More
Lilly Web Newsfeature Lead 1200x800px 101

Maximalist manicures & 4 other nail trends that dominated London Fashion Week AW25

By Lilly Delmage | 25 February 2025

London Fashion Week offers the second showcase in the AW25 Fashion Week lineup. Accompanying the trendsetting and stylish garments from designers were show-stopping manicures, which are set to dominate client requests in months to come. So, get prepared and scroll to discover the key trends spotted on the LFW catwalks.…

Read More
Nailympia Anaheim 2025 Cover

Nailympia Anaheim 2025: THE RESULTS

By Scratch Staff | 25 February 2025

The second Nailympia Anaheim nail competition took place 23-24 February 2025 at Premiere Anaheim, California, welcoming 40 competitors from eight countries. Here are the results: RUNWAY NAILS – VINTAGE VOGUE Division 1 1st – Anastasiia Akzamova – USA  2nd – Kim Sizemore – USA 3rd – Elena Soldatenkova – USA  Division…

Read More
Mar25 Low Res Cover For Web 600

Read the latest issue

Microchip Mani Header

Meet the microchip mani: beauty tech that turns nails into business cards

By Rebecca Hitchon | 26 December 2024

You may have seen articles about microchip or NFC nails and wondered what in the Black Mirror is going on. Let’s go back to basics – what is NFC? This is an acronym for near-field communication: a technology that allows the exchange of small amounts of data between two electronic…

Read More
Nailartfrance 2024 Comp 1st Festive Nail

Revealed: the 5 nations that dazzled at a nail art championship in Paris

By Alex Fox | 20 December 2024

The 2024 Nations Championship, organised by Cécilia Gimenez of NailArt France Events, brought nail professionals from across the globe together in a dazzling showcase of creativity, skill and nail artistry. The event was held in two parts: live technical tests took place at Disneyland Paris in September 2024, and online…

Read More
Margaret Dabbs Headshot[62]

Margaret Dabbs London opens luxury wellness clinic in Belgravia

By Lilly Delmage | 18 December 2024

British beauty brand, Margaret Dabbs® London, is opening a clinic in Belgravia, London, following its King’s Road, Chelsea, opening in June 2024. Well-known for its high-quality, luxury treatments and products within the wellness industry, the brand has decided on Belgravia as its next location, marking its eighth in London and…

Read More
Willow E File Society Header

Willow Academy launches The E-file Society to connect nail techs & boost knowledge

By Rebecca Hitchon | 17 December 2024

Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…

Read More
Hair & Beauty Charity 2024 Event With Products

Hair & Beauty Charity thanks industry for support in 2024

By Helena Biggs | 17 December 2024

For over 150 years, the Hair & Beauty Charity has helped those in the hairdressing, barbering and beauty sectors who have fallen on hard times: offering practical and financial support. Scratch is proud to be a media sponsor of the charity and its efforts, donating via a raffle at The…

Read More
Scratch Snap Winner Dec 24

WINNER ANNOUNCED: Scratch Snap December 2024 nail art comp

By Rebecca Hitchon | 16 December 2024

The winner of Scratch’s monthly nail art challenge for December has been announced as Carla Brannan. In a showcase of talent, techs created nail designs to fit theme, Unicorn Disco, in the bid to win a prize from Glitterbels. Entries were judged by Glitterbels CEO & co-founder, Annabel Maginnis, and Scratch deputy editor, Rebecca Hitchon. The…

Read More