MOVERS & SHAKERS

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Glossy black, green nude & 2 other nail colours dominating Paris Fashion Week

By Lilly Delmage | 12 March 2025

After London, New York and Milan, the AW25 Fashion Week has concluded in Paris, finishing the season with a stylish bang. Over the past weeks, we’ve seen intricate and daring nail art designs, including nail piercings and embellishments, but the Parisian nail choices have been all about colour. Here are the…

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Nail competition winners announced at Dublin trade beauty event

By Helena Biggs | 12 March 2025

The Professional Beauty & Hair Ireland trade exhibition, held at The RDS in Dublin 9-10 March, welcomed nail students and professionals to the competition arena in a bid to take home medals and trophies. “Professional Beauty & Hair Ireland created a vibrant stage, where both budding talents and seasoned professionals…

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Sweet Squared delivers SOFGEL nail products to UK market

By Rebecca Hitchon | 11 March 2025

USA-based professional nail brand, SOFGEL, has partnered with hair and beauty distributor, Sweet Squared, to bring its soft gel products to the UK market. The brand boasts SOFTIPS PRO™: a range of ultra-thin, flexible and durable full coverage tips in two styles: standard and structured. The tips are available in…

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Salon System Lashes Relaunch

Salon System celebrates rebrand of lash category with masterclass & showcase

By Rebecca Hitchon | 29 May 2024

Professional beauty brand, Salon System, has unveiled its new look lash product category and marked the rebrand with a day of education and evening showcase. The brand’s lash category includes Lash Extensions, Strip Lashes and Individual Lashes, and its rebrand follows market research with professionals. “We have launched 11 new…

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Studex National Piercing Day 2024

Studex hits the road to mark National Piercing Day

By Helena Biggs | 29 May 2024

Piercing training and product provider, Studex, marked National Piercing Day on 16 May by visiting 32 customers across the UK and sharing steps for success. The Studex head office team and regional trainers visited piercing partners from Hereford to Heswell, sharing promotional ideas, social media graphics and offering advice on…

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Shola Ama Dj Luck Mc Neat

Shola Ama, DJ Luck & MC Neat to perform at The Scratch Stars Party 2024

By Helena Biggs | 27 May 2024

The infamous annual Scratch Stars Party returns to The Underglobe, London on Sunday 21 July, promising a night of celebration, networking and fun for the nail industry. Hosted by DJ, presenter & former Rugby Union star, James Haskell and Scratch’s editorial director, Helena Biggs, the winners of the Scratch Stars…

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Nailchemy Rebrand

Nailchemy unveils packaging, pricing & product formulation rebrand

By Rebecca Hitchon | 26 May 2024

One evening in 2017, Hayley Partridge had a vision, in which she and her husband, Dave, were presenting a nail product at a trade show. Fast forward seven years and the pair has proven that a vision can become a reality, with professional nail brand, Nailchemy, thriving under their operation.…

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Scratch Stars Judging Day 2024

Scratch Stars Awards 2024: Techs battle it out across 8 categories at live judging day in London

By Helena Biggs | 22 May 2024

Forty nail pros from across the UK & Ireland descended on London on 20 May to compete in the Scratch Stars Awards 2024 technical and artistic categories in the bid to win a trophy and top title.  The eight categories: L&P, Gel, One Stroke, Mixed Media, Nail Stylist, Natural Nail…

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L’Oréal brand value reaches $13.4 billion

By Helena Biggs | 21 May 2024

The value of French cosmetics brand, L’Oréal, has soared by 11% in 12 months reached $13.4 billion, according to the Cosmetics 50 2024 ranking from brand valuation consultancy, Brand Finance. It retains its title as the world’s most valuable cosmetics brand, with brand value understood as the net economic benefit…

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