MOVERS & SHAKERS

Scratch Snap Feb 25

Nail techs paint what brings them joy for Scratch Snap comp: winner announced

By Rebecca Hitchon | 28 February 2025

The winner of Scratch’s monthly nail art contest for February has been announced as Monika Ferreira of @mjallure_beauty. In a showcase of talent, techs created nail designs inspired by theme, Things That Make You Happy, in the bid to win a prize from Light Elegance. Entries were judged by Light Elegance UK co-owners…

Read More
Lilly Web Newsfeature Lead 1200x800px 101

Maximalist manicures & 4 other nail trends that dominated London Fashion Week AW25

By Lilly Delmage | 25 February 2025

London Fashion Week offers the second showcase in the AW25 Fashion Week lineup. Accompanying the trendsetting and stylish garments from designers were show-stopping manicures, which are set to dominate client requests in months to come. So, get prepared and scroll to discover the key trends spotted on the LFW catwalks.…

Read More
Nailympia Anaheim 2025 Cover

Nailympia Anaheim 2025: THE RESULTS

By Scratch Staff | 25 February 2025

The second Nailympia Anaheim nail competition took place 23-24 February 2025 at Premiere Anaheim, California, welcoming 40 competitors from eight countries. Here are the results: RUNWAY NAILS – VINTAGE VOGUE Division 1 1st – Anastasiia Akzamova – USA  2nd – Kim Sizemore – USA 3rd – Elena Soldatenkova – USA  Division…

Read More
Feb25 Low Res Cover Scratch For Web

Read the latest issue

Nhbf Survive Thrive Event Launch Jan 27 2025

NHBF unveils Survive & Thrive initiative to help hair & beauty pros navigate business challenges

By Helena Biggs | 7 February 2025

The National Hair & Beauty Federation (NHBF) has launched Survive & Thrive: a transformational programme designed to help professionals navigate challenges and opportunities in the sector. The programme, unveiled at an event in London on 27 January, provides businesses with tools including budget impact calculators, pricing strategy guides, employment support resources…

Read More
Chris Bekka Costello Nail Order Podcast Nail On Sunday

Add to playlist: Nail On Sunday podcast, which serves up insight for nail techs

By Helena Biggs | 3 February 2025

The founders of professional nail brand, Nail Order, have launched Nail On Sunday: a podcast dedicated to discussing important topics for nail techs. A new episode goes live every Sunday. Topics discussed so far include: How to maximise your earnings as a nail tech. How to use social media to…

Read More
Scratch Stars Awards 2025 Featured Image Entry

Nail techs, salons, educators & teams invited to ‘show off their sparkle’ in UK&I industry awards

By Helena Biggs | 1 February 2025

Nail pros & business owners: it’s time to show off your sparkle and celebrate your strengths in the sector’s most prestigious awards event! It’s the ultimate celebration of creativity, passion and dedication to client care: the nail sector’s equivalent to the Oscars has returned for a 13th year – and…

Read More
Cnd Team Eurasia 2025

CND™ appoints 4-strong Team Eurasia to support nail pros across the region

By Helena Biggs | 30 January 2025

Nail brand, CND™, has introduced Team Eurasia: a group of four dynamic education ambassadors and nail professionals who will support fellow techs and CND™ distributor partners across the region. To support the brand’s aim to foster career growth for its education ambassadors, CND™’s Team Eurasia will facilitate events, represent CND™…

Read More
China Nail Art Museum Mino Vo

Nail art museum to open in Shanghai, China

By Helena Biggs | 26 January 2025

The first museum in China dedicated to nail art is to open in the Jiading District, Shanghai, in May 2025. Established by industry veteran, Ms. Kimi Zhang Tao, and powered by nail brand, Muzer, The China Nail Art Museum will not only be a space for showcasing nail art, but…

Read More
Miami Nail Art Exhibition Kleopatra T Nail Artists

Miami event gives global nail artists a platform for handiwork to be recognised

By Helena Biggs | 24 January 2025

Miami has long been a hub for creativity, fashion and vibrant cultural expression, and on 8 December 2024, as part of the Art Basel annual art fair, it hosted The Nail Art Exhibition. Curated by celebrity nail artist, Kleopatra Tsompani, and powered by Booksy, it featured work by 16 nail…

Read More