MOVERS & SHAKERS

Nailympia Anaheim 2025 Cover

Nailympia Anaheim 2025: THE RESULTS

By Scratch Staff | 25 February 2025

The second Nailympia Anaheim nail competition took place 23-24 February 2025 at Premiere Anaheim, California, welcoming 40 competitors from eight countries. Here are the results: RUNWAY NAILS – VINTAGE VOGUE Division 1 1st – Anastasiia Akzamova – USA  2nd – Kim Sizemore – USA 3rd – Elena Soldatenkova – USA  Division…

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Maximalist manicures & 4 other nail trends that dominated London Fashion Week AW25

By Lilly Delmage | 24 February 2025

London Fashion Week offers the second showcase in the AW25 Fashion Week lineup. Accompanying the trendsetting and stylish garments from designers were show-stopping manicures, which are set to dominate client requests in months to come. So, get prepared and scroll to discover the key trends spotted on the LFW catwalks.…

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March Dates

Important March dates for your nail & beauty business marketing

By Rebecca Hitchon | 22 February 2025

Get your business’ marketing content prepared for the month of March, with our roundup of dates to note… 1st: St. David’s Day This event celebrates St. David: the patron saint of Wales, on the day of his death in 589 AD. To commemorate the occasion, Welsh people may sport the…

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Feb25 Low Res Cover Scratch For Web

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Noella Gabriel Elemis

New president of Elemis is revealed

By Sophie Nutt | 17 July 2018

Previously the managing director of the UK for the company, Noella Gabriel has been promoted to president of Elemis. With a background that started in beauty therapy, Noella achieved unprecedented growth for Elemis year on year as managing director of the UK since her appointment in 2014. In her new…

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Paulette Grace Cuccio

Nail industry veteran joins the Cuccio International team

By Helena Biggs | 16 July 2018

As part of its initiative to grow the brand worldwide, Cuccio International has selected industry veteran, Paulette Grace, as VP of sales. Paulette brings over two decades of experience and unbridled success in the professional beauty arena and will lead the sales and marketing efforts for the brand. “I am…

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Scratch Stars Awards Trophies

Winners revealed of the Scratch Stars Awards 2018

By Helena Biggs | 15 July 2018

The winners of the Scratch Stars Awards 2018 have been revealed at a fabulous party in London’s Covent Garden. Hosted by TV personality, Rylan Clark-Neal, the winners across 18 categories were announced at Scratch magazine’s Summer Party – with an additional accolade for Lifetime Achievement. Scratch magazine has organised the…

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Safety In Beauty Diamond Awards

BABTAC awarded for commitment to improving industry standards

By Kat Hill | 14 July 2018

British Association of Beauty Therapy and Cosmetology – or BABTAC – was recently awarded for its commitment to improving industry standards at The Safety in Beauty Diamond Awards 2018. Presented to Lisa Blair of BABTAC by presented by Leighton Denny and Samantha Fox, the ‘Training, Education and Professional Development Award…

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Habia Beauty Ambassador Copy

Habia Ambassador Network open for applications

By Kat Hill | 11 July 2018

The Hair and Beauty Industry Authority – or Habia – has launched an ambassador network for hairdressing and beauty therapy departments within further education colleges. This new network will see colleges directly in touch with Habia. Launched at the annual ambassador event recently, the new role for ambassadors offers a wide…

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Karen Hatch Photography

Get tickets to #NailTecTalk event with Marian Newman to help grow your business

By Helena Biggs | 10 July 2018

In the first of a series of events, nail expert Marian Newman, in partnership with Salon Services and Scratch, will open conversations on topics that will positively influence nail businesses. The event, #NailTecTalk, has been launched as a response to nail techs feeling overwhelmed by the ever-changing business world. This…

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