MOVERS & SHAKERS

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Maximalist manicures & 4 other nail trends that dominated London Fashion Week AW25

By Lilly Delmage | 25 February 2025

London Fashion Week offers the second showcase in the AW25 Fashion Week lineup. Accompanying the trendsetting and stylish garments from designers were show-stopping manicures, which are set to dominate client requests in months to come. So, get prepared and scroll to discover the key trends spotted on the LFW catwalks.…

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Nailympia Anaheim 2025 Cover

Nailympia Anaheim 2025: THE RESULTS

By Scratch Staff | 25 February 2025

The second Nailympia Anaheim nail competition took place 23-24 February 2025 at Premiere Anaheim, California, welcoming 40 competitors from eight countries. Here are the results: RUNWAY NAILS – VINTAGE VOGUE Division 1 1st – Anastasiia Akzamova – USA  2nd – Kim Sizemore – USA 3rd – Elena Soldatenkova – USA  Division…

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March Dates

Important March dates for your nail & beauty business marketing

By Rebecca Hitchon | 22 February 2025

Get your business’ marketing content prepared for the month of March, with our roundup of dates to note… 1st: St. David’s Day This event celebrates St. David: the patron saint of Wales, on the day of his death in 589 AD. To commemorate the occasion, Welsh people may sport the…

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Britain’s women spend a whopping £1.15 billion on facial skincare

By Kat Hill | 11 August 2018

A new report from market intelligence agency, Mintel has revealed that British women are spending more than ever on facial skincare. In 2017 British women spent a beautiful £1.15 billion on facial skincare, with sales set to increase by 3% to reach £1.18 billion in 2018. Over the next five…

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Elemis Breast Cancer Care

ELEMIS donates thousands of pounds to Breast Cancer Care

By Sophie Nutt | 10 August 2018

For the 18th year, ELEMIS is supporting the Breast Cancer Care charity through a donation of £25,000 and a limited edition Pro-Collagen Rose Cleansing Balm. Every year ELEMIS has produced a limited edition pink product as a reminder for customers that checking your breasts should be as regular as applying…

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Home nail kits & undercured product has led to an ‘allergy epidemic’

By Scratch Staff | 9 August 2018

The British Association of Dermatologists has issued a warning that (meth)acrylate chemicals, found in acrylic, gel and gel polish systems, are causing ‘a contact allergy epidemic’ in the UK and Ireland. Their concerns are based on a European study that has found that 2.4% of people tested had an allergy…

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Opi Peru Stall

Explore Peru: OPI reveals AW18 collection

By Sophie Nutt | 8 August 2018

This year, OPI is taking us on a journey through Peru as it reveals it’s new autumn/winter collection consisting of 12 shades inspired by the South American country. Celebrating the release of the OPI Peru collection, a showcase was held at the fitting Lima Floral restaurant in London’s Covent Garden.…

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Robert Nguyen

Robert Nguyen joins Entity Beauty as creative director

By Helena Biggs | 7 August 2018

Award-winning nail technician and design expert, Robert Nguyen, has joined Entity Beauty as creative director. With over a decade of experience in the nail industry, Robert has spent a large portion of his career as a brand leader and product developer, working to cultivate his passion of creating products and…

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Findings show that one in 12 workers miss out on holiday entitlement

By Scratch Staff | 6 August 2018

New research from the Trades Union Congress (TUC) has revealed that more than two million UK workers are not getting the minimum amount of paid leave they are entitled to. What’s more, over half of those are not getting any paid leave at all. The National Hairdressers Federation (NHF), which supports…

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