MOVERS & SHAKERS

Lilly Web Newsfeature Lead 1200x800px 101

Maximalist manicures & 4 other nail trends that dominated London Fashion Week AW25

By Lilly Delmage | 25 February 2025

London Fashion Week offers the second showcase in the AW25 Fashion Week lineup. Accompanying the trendsetting and stylish garments from designers were show-stopping manicures, which are set to dominate client requests in months to come. So, get prepared and scroll to discover the key trends spotted on the LFW catwalks.…

Read More
Nailympia Anaheim 2025 Cover

Nailympia Anaheim 2025: THE RESULTS

By Scratch Staff | 25 February 2025

The second Nailympia Anaheim nail competition took place 23-24 February 2025 at Premiere Anaheim, California, welcoming 40 competitors from eight countries. Here are the results: RUNWAY NAILS – VINTAGE VOGUE Division 1 1st – Anastasiia Akzamova – USA  2nd – Kim Sizemore – USA 3rd – Elena Soldatenkova – USA  Division…

Read More
March Dates

Important March dates for your nail & beauty business marketing

By Rebecca Hitchon | 22 February 2025

Get your business’ marketing content prepared for the month of March, with our roundup of dates to note… 1st: St. David’s Day This event celebrates St. David: the patron saint of Wales, on the day of his death in 589 AD. To commemorate the occasion, Welsh people may sport the…

Read More
Feb25 Low Res Cover Scratch For Web

Read the latest issue

Ruuby

Beauty booking platform, Ruuby, acquires elite mobile beauty consultancy

By Helena Biggs | 20 August 2018

Ruuby, the platform that allows beauty lovers across London, Surrey and Essex to book appointments at the touch of a button, has acquired Perfect 10, a luxury mobile beauty and wellness consultancy. Also offering a way for beauty professionals to fill appointment slots with ease, Ruuby is accessible via its…

Read More
Elemis Peptide 2

London nail bar, Townhouse, reveals collaboration with Elemis

By Helena Biggs | 19 August 2018

Luxury London nail bar, Townhouse, has collaborated with British skincare brand, Elemis, to reveal limited edition manicure services. Featuring nods to Elemis’ violet colourway and the exclusive botanical extracts in its products, the manicures reveal bespoke, on-trend nail art designs. Each treatment is finished with the Elemis’ Peptide4 Night Recovery Cream-Oil, which…

Read More
Alan Howard Bury (19 Of 20)

Salon suppliers celebrates opening of Bury store

By Kat Hill | 18 August 2018

Professional beauty and hairdressing salon supplier, Alan Howard has opened the doors of a new store located in Bury. Formerly based at Salon Centre in Bolton, which was acquired by Alan Howard in 2007, the team are looking forward to welcoming customers across the Bury and greater Manchester area into…

Read More
Kiss Sophie Helena

Inside the star-studded KISS Products party for ambassador, Billie Faiers

By Helena Biggs | 17 August 2018

Team Scratch attended a swanky London party hosted by KISS Products and Alex Silver PR in honour of a special brand announcement. Each year, KISS Products selects a brand ambassador to showcase its lash and nail products to their greatest potential. Following in the footsteps of Pixie Lott, Nicole Scherzinger…

Read More
Notting Hill Semilac

Notting Hill Carnival performers to receive free Semilac manicures

By Helena Biggs | 15 August 2018

Semilac UK is offering complimentary manicures to performers at this year’s Notting Hill Carnival. The UV hybrid treatments at Mayfair Aesthetics & Beauty and Knightsbridge Advanced Beauty are worth up to £50 and are subject to availability on Friday 24 and Saturday 25 August. Semilac UK CEO, Monika Shine, who recently scooped…

Read More
Holiday Nails Shutterstock

New research reveals SPF skincare confusion

By Kat Hill | 14 August 2018

As many Brits fly off for their summer holidays, research from Mintel has revealed that just under half (47%) of women use facial skincare products containing SPF, with 39% using a specific sun protection product and 13% using other facial products containing SPF. Despite high usage, there remains confusion around…

Read More