MOVERS & SHAKERS

Cnd Team Eurasia 2025

CND™ appoints 4-strong Team Eurasia to support nail pros across the region

By Helena Biggs | 30 January 2025

Nail brand, CND™, has introduced Team Eurasia: a group of four dynamic education ambassadors and nail professionals who will support fellow techs and CND™ distributor partners across the region. To support the brand’s aim to foster career growth for its education ambassadors, CND™’s Team Eurasia will facilitate events, represent CND™…

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Nailympia Pivot Point Nails Pic

Interested in entering Nailympia Competitions? Webinar to dive into its 2025 direction

By Scratch Staff | 29 January 2025

Hair & beauty education platform, Pivot Point International, is to host a nail-focused webinar, to inform viewers about Nailympia Competitions and its direction for 2025. Hosted by nail pro & learning experience (LX) specialist, Buddy Sims, the online event will delve into Nailympia‘s roots and ethos with its global competitions…

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China Nail Art Museum Mino Vo

Nail art museum to open in Shanghai, China

By Helena Biggs | 26 January 2025

The first museum in China dedicated to nail art is to open in the Jiading District, Shanghai, in May 2025. Established by industry veteran, Ms. Kimi Zhang Tao, and powered by nail brand, Muzer, The China Nail Art Museum will not only be a space for showcasing nail art, but…

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Jan25 Low Res Cover For Web

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Nailchemy Rebrand

Nailchemy unveils packaging, pricing & product formulation rebrand

By Rebecca Hitchon | 26 May 2024

One evening in 2017, Hayley Partridge had a vision, in which she and her husband, Dave, were presenting a nail product at a trade show. Fast forward seven years and the pair has proven that a vision can become a reality, with professional nail brand, Nailchemy, thriving under their operation.…

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Scratch Stars Judging Day 2024

Scratch Stars Awards 2024: Techs battle it out across 8 categories at live judging day in London

By Helena Biggs | 22 May 2024

Forty nail pros from across the UK & Ireland descended on London on 20 May to compete in the Scratch Stars Awards 2024 technical and artistic categories in the bid to win a trophy and top title.  The eight categories: L&P, Gel, One Stroke, Mixed Media, Nail Stylist, Natural Nail…

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Loreal Canva Image

L’Oréal brand value reaches $13.4 billion

By Helena Biggs | 21 May 2024

The value of French cosmetics brand, L’Oréal, has soared by 11% in 12 months reached $13.4 billion, according to the Cosmetics 50 2024 ranking from brand valuation consultancy, Brand Finance. It retains its title as the world’s most valuable cosmetics brand, with brand value understood as the net economic benefit…

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Winner Announced May 2024 Scratch Snap

WINNER ANNOUNCED: Scratch Snap May 2024

By Rebecca Hitchon | 20 May 2024

The winner of Scratch’s monthly nail art challenge for May has been announced as Gemma Dawson. In a showcase of talent, techs created nail designs to fit theme, Phoenix Fingernails, inspired by Nailympia Competitions’ phoenix-themed branding, in the bid to win free entry in up to three Nailympia London 2024 online categories. Entries were judged by Scratch senior news &…

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Nailympia China

Registration opens for first Nailympia competition in China

By Helena Biggs | 18 May 2024

The first Nailympia China nail competition is to take place 15-17 August 2024 at The Sheraton Grand, Hangzhou Wetland Park Resort, China. It presents 14 categories across three divisions, with cash prizes for the Winner Of Winners in Division 1, 2 and 3, and for the Individual Top Scorer. Arena…

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Ai Rose Nails Leonardo Ai

Instagram & Facebook to label fake, AI-generated images

By Helena Biggs | 17 May 2024

Meta has added an option to label AI-generated content to its platforms, so that users ‘recognise when something may have been created with generative AI.’ This is particularly useful for posts on Facebook, Instagram and Threads that feature AI-generated nail designs, so that clients can manage their nail art expectations…

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