MOVERS & SHAKERS

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Maximalist manicures & 4 other nail trends that dominated London Fashion Week AW25

By Lilly Delmage | 25 February 2025

London Fashion Week offers the second showcase in the AW25 Fashion Week lineup. Accompanying the trendsetting and stylish garments from designers were show-stopping manicures, which are set to dominate client requests in months to come. So, get prepared and scroll to discover the key trends spotted on the LFW catwalks.…

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Nailympia Anaheim 2025: THE RESULTS

By Scratch Staff | 25 February 2025

The second Nailympia Anaheim nail competition took place 23-24 February 2025 at Premiere Anaheim, California, welcoming 40 competitors from eight countries. Here are the results: RUNWAY NAILS – VINTAGE VOGUE Division 1 1st – Anastasiia Akzamova – USA  2nd – Kim Sizemore – USA 3rd – Elena Soldatenkova – USA  Division…

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March Dates

Important March dates for your nail & beauty business marketing

By Rebecca Hitchon | 22 February 2025

Get your business’ marketing content prepared for the month of March, with our roundup of dates to note… 1st: St. David’s Day This event celebrates St. David: the patron saint of Wales, on the day of his death in 589 AD. To commemorate the occasion, Welsh people may sport the…

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Cuccio UK welcomes two new educators

By Kat Hill | 11 January 2019

Cuccio UK has welcomed two new educators to its team. Katerina Kyriacon and Rachael Rowley completed an extensive, 3-day programme to meet the requirements. Liz Richards, national sales and education manager, along with educator, Charlotte Davies put them through their paces. Successfully completing the programme, Katerina and Rachael will now be…

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LeChat reveals global expansion plans & two new team members

By Helena Biggs | 10 January 2019

Nail care brand, LeChat, has revealed plans to increase its global presence and enhance its education offerings in 2019 – so has employed two new executives to assist. Herman Paez has joined the company at its headquarters in Hercules, California, as global sales director. In this capacity, he will bring…

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Beauty takes a technology focus at CES 2019

By Sophie Nutt | 9 January 2019

This year’s International Consumer Electronics Show has seen big beauty brands bet on technology, seeing a futuristic vision of skin and hair care. CES 2019, being held from January 8 – 11, has seen dominant brands in the industry investing in high-tech consumer experiences that involve technology such as artificial…

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Louella Belle appoints new head of education

By Sophie Nutt | 7 January 2019

Louella Belle has announced the appointment of Bryony Cocksedge as head of education. With 11 years’ experience in the beauty industry, Bryony started her career as a spa therapist before working as a nail technician, developing her skills to then become a full time educator for OPI. Bryony has taught in…

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CEW UK appoints two new board members

By Sophie Nutt | 4 January 2019

Cosmetic Executive Women (CEW) UK has announced the appointment of two new board members to its experienced panel of industry experts. Offering unique insights and knowledge of the industry to CEW’s members, the appointment sees Melis Del Rey, UK Health and Beauty Country Leader at Amazon, and Selma Terzic, CEO…

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Nsi University

Advance your nail skills at the NSI University

By Helena Biggs | 4 January 2019

NSI‘s global education team will be heading to Manchester in June to host NSI UK‘s University. The intense three-day training event will hone and enhance the skills of qualified nail techs with a minimum of six months experience in acrylic or gel. A spokesperson for the brand comments: “Learn the…

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