EXPERT ADVICE
Nail piercings: the trending way to upgrade your manicure
Nail piercings are everywhere – offering a simple, pain-free solution to nail enthusiasts wanting to add some edge to their looks, without having to commit to a body piercing. The autumn/winter 2025 Fashion Weeks could be to thank for this rise in nail jewellery, with pierced nails seen on the…
Read MoreBreak the glass ceiling: how to attract premium beauty clients & grow your business
Beauty business mentor & award-winning entrepreneur, Stevey Powell, shares advice for if you’re experiencing the ‘glass ceiling’ effect… We start our beauty businesses with a passion for what we do and over time, build a loyal client base and keep our calendars booked. But for some of us, there comes…
Read MoreMother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums
Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…
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Have you considered showcasing your brow styling skill to meet any client needs? Create a bespoke brow look for clients of all ages with these tips from Lash Perfect expert, Emma Apps… “Naturally, eyebrows tend to become sparser as we age,” explains Emma Apps, Hi Brow expert. “Having regular tinting…
Read MoreDo you know what rights you and your staff member have when it comes to annual leave? The NHF/NBF serves up advice for beauty business owners… Everyone who is employed in the UK is entitled to paid leave, whatever their role or the number of hours worked. It’s vital to know what the law…
Read MoreHelena Linsky, co-director of Q61, reveals how to make your beauty business mum-friendly… For Mother’s Day promos and across the entire year, it’s important to consider how you can implement in-salon initiatives that are mum-friendly. Mum-to-be and new mum clients tend to have slightly different needs to your other clients,…
Read MoreIf you are new to session work or are thinking about a career as a session stylist, then I would say both an eye-catching portfolio and website are essential. It’s all very well having a great website, but you are going to need lots of good quality images of your…
Read MoreWhen the ‘brand ambassador’ term was first scattered, it simply involved shouting about a brand or treatment you loved to anyone that would listen on a number of platforms, with the possibly of a few freebies in return. However, lines have become blurred as advertising stipulations step in, demand for…
Read MoreNew year, new skill! Are you thinking of adding to your salon menu to meet client nail needs? Liz Richards, national sales and education manager for Cuccio Europe, shares some thing to consider… “It’s important when adding a new system that you choose based on what would be right for your…
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