EXPERT ADVICE
Buying an E-file & bits? Nail techs: here’s what to consider
Nail experts share what to know before buying an E-file and bits… Choose the company carefully “Purchase from a reputable professional brand that also provides high-quality training for its E-file range, as undertaking this training is the best way to ensure the tools are being used correctly,” says Giorgia Cappella,…
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No-shows & cancellations: how to prevent & handle them in your beauty business
Session nail stylist, salon owner & educator, Marie-Louise Coster, shares advice for client no-shows and cancellations… Every beauty business, at some point, has a client that doesn’t turn up for their appointment. You will have blocked out time and potentially turned other clients away, but are left with an empty appointment…
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How to stop nail biting & picking: experts share treatment plans to break the habit
Finalists in the Scratch Stars Natural Nail Specialist of the Year category 2024 share tips for nail biting and picking clients… Why do people bite and pick at their nails and skin? “Nail biting, also known as onychophagia, and skin picking and biting, named perionychophagia, are habits associated with stress,…
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Read the latest issue
Taking professional, clean looking nail photos is what can set you apart from your competitors and build your brand and portfolio. A great image will stop someone scrolling on social media and help them pay attention to your brand. The following aspects should all be considered when you are looking…
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Marie Quigley & Jeanine Bailey address the issues surrounding cyber bullying, as social media platforms become home to a flow of negative comments & private messaging Cyber bullying is taking place right across the globe. It’s not pleasant; it’s hostile and unkind, and can create so much emotional impact such…
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Scratch magazine 2020 columnist, Sophie Dale of Nancy Loves Nails & Nancy Girl Apparel, shares why it’s time to stop comparing yourself to others… ‘Comparison is the thief of joy’. I constantly compare myself to others and it has really affected me. It’s poisonous, and no matter how experienced or whatever…
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National Hair & Beauty Federation chief executive, Richard Lambert, shares some pointers on how to prepare your business for the new year… The beauty industry has been through one of the toughest years it has ever faced, and the early months of 2021 will remain a challenge. Our aim is…
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Marian Newman BEM, nail industry veteran and chair of The FNP, reveals the changes to cosmetic products that will be evident in 2021… Originally posted at www.the-fnp.com “We will be seeing a lot of changes in 2021 with regards to cosmetic products including nail products. This has some connection to…
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Award-winning business owner & deputy chair & director of information at The Federation of Nail Professionals (The FNP), Sue Davies, shares her advice for dealing with client complaints… As professionals, we have a duty of care to our clients and they deserve the best service we can provide. When we have a service…
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