EXPERT ADVICE

French pedicure

How to nail the French tip pedicure

By Katie Barnes | 20 April 2025

Katie Clark, award-winning nail tech & founder of Katie Barnes Tool Range & Education, answers questions about perfecting the French pedi… How big should the French tips be? A French tip should mimic the natural free edge of the nail. Estimate how long the client will wait between appointments, plus…

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Why it’s important to take care of feet & advice for pedicurists

By Rebecca Hitchon | 18 April 2025

The importance of footcare can be overlooked, particularly during colder weather when feet and toenails tend to be tucked into thick socks and closed-toe footwear. But footcare services are not just beneficial for pedicure season. Foot and toenail issues can arise at any time, and treating them early can prevent…

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Runner feet

9 common nail & skin problems for runners & how to treat

By Scratch Staff | 13 April 2025

Discover the common nail and skin woes of runners, and how to tackle them for the ultimate foot finish… “Runners can be prone to a lot of foot problems,” explains nail educator & brand adviser, Rachel Gribble. “Hard skin, ingrown toenails and bruised nails are some of the most prevalent.…

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Green is the new black – sustainability overview & directives for the beauty industry

By Alex Fox | 21 April 2021

Sustainability Matters The global climate strike, stark and scary documentaries, electric cars, reusable coffee cups… over the past few years, sustainability has become more and more ingrained into our daily lives and the choices that we make. So, if we’re trying our best as consumers, are the brands and businesses…

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Pedicure

Pedicures: How to treat clients with arthritis

By Chloe Randall | 15 April 2021

Arthritis can cause joints to become inflamed, painful and in later stages, deformed. As some arthritics suffer from arthritis in their feet, a pedicure is often well needed. The nail professionals share tips on how to treat clients with arthritis… “Arthritis can be quite tender and having a pedicure can…

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Maddie regan

Is your nail salon inclusive?

By Guest Writer | 9 April 2021

Maddie Regan, Scratch columnist & top tech at 81 Rose Garden, shares some pointers to ensuring your salon is more inclusive… One of the most important things that I have learnt during my time in our industry is that there is no such thing as a ‘one-size-fits all’ approach. Every client is different; it’s up…

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Social media

5 ways to attract your dream clients on social media

By Guest Writer | 7 April 2021

Anna Khanna, founder of Socialista Media, reveals 5 ways to attract your dream clients on social media… Social media is the window into your business, think of it as your shop front. It is a tool which is useful to draw in customers and clients, and when you follow the…

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Instagram Reels: A how-to guide

By Guest Writer | 6 April 2021

London based nail artist, Sadie Jordan, works as a creative nail expert and content creator for The Gel Bottle Inc. Her previous work included a job at WAH Nails, at which she produced content for the brand’s YouTube channel. Here, she reveals how to make the most of Instagram Reels…

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Time management

Reopening: How to effectively manage client bookings

By Chloe Randall | 6 April 2021

The idea of reopening after such a long period of time away from the nail desk can be daunting, especially with clients eager to finally have their nails done. However, it is important not to get burnt out within the first two weeks of reopening; structure your diary accordingly to…

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