EXPERT ADVICE
How to nail the French tip pedicure
Katie Clark, award-winning nail tech & founder of Katie Barnes Tool Range & Education, answers questions about perfecting the French pedi… How big should the French tips be? A French tip should mimic the natural free edge of the nail. Estimate how long the client will wait between appointments, plus…
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Why it’s important to take care of feet & advice for pedicurists
The importance of footcare can be overlooked, particularly during colder weather when feet and toenails tend to be tucked into thick socks and closed-toe footwear. But footcare services are not just beneficial for pedicure season. Foot and toenail issues can arise at any time, and treating them early can prevent…
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9 common nail & skin problems for runners & how to treat
Discover the common nail and skin woes of runners, and how to tackle them for the ultimate foot finish… “Runners can be prone to a lot of foot problems,” explains nail educator & brand adviser, Rachel Gribble. “Hard skin, ingrown toenails and bruised nails are some of the most prevalent.…
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Read the latest issue
Following a study by Yell – which revealed that 87% of beauty businesses could be losing out on almost £80 per appointment, as a result of not charging for additional time spent with ‘friendly’ clients – the business marketplace’s head of PR, Sarah O’Rafferty, details four ways business owners can set…
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Feeling the chill? Scratch explores the impact that temperature has on nail products and serves up practical points to note… Creating a comfortable atmosphere in the salon is important for you and your clients, but maintaining a consistent temperature is also vital to ensure that your nail products perform at…
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Scratch Stars Mobile Nailist of the Year 2022 & 2023, Clare Woodcock of The Nail Club, shares her advice on setting intentions for 2024… Remind yourself to work smarter, not harder. Put systems and policies in place to create boundaries and take the emotion out of running your business. This will allow…
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Alicia Humphreys is owner of Pink Fox Salon Socials, which works with UK hair and beauty salon owners to grow their social media presences and help them attract new clients. The company offers bespoke services in social media management, strategy and training. Here, Alicia shares social media engagement advice… Social…
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Stepping into 2024 provides a chance to evaluate your business to support your career growth. From goals to finances, marketing and competition hopes, Scratch explores how nail technicians can plan and prepare for the year ahead… 1. Reflect on your business & set new goals Before getting caught up in…
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Here’s what you really need in your nail tech starter kit & why you shouldn’t buy from just anywhere
There are generally two types of students I see starting out in the nail industry; those who buy everything possible, and those who are on a tight budget and buy inferior products. Sometimes, I look at the kits of my students and see that they have more stock than me!…
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