EXPERT ADVICE

E-file rings of fire prevention

What are rings of fire on nails & how can they be avoided?

By Jess Watts | 7 December 2025

Red rings or semicircles that appear on the nail – often referred to as ‘rings of fire’ – can strike fear into the hearts of nail techs and clients alike, but what causes them and how can they be avoided? “Rings of fire appear as red rings on the nail…

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Power of pause

Christmas rush tips for nail techs: why pause matters

By Hannah Beth Clayton | 30 November 2025

Nail business mentor, Hannah Clayton, shares why pause is a powerful tool during the festive season… It’s that time of year: I start to panic, like my life will come to a close in December and I have to get everything done! My inboxes are full, I have work to do, but…

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Christmas retail guide for nail salons

Christmas retail guide for nail salons: products & tips to boost sales

By Jess Watts | 27 November 2025

It’s the most wonderful time of the year – not only for tinsel, treats and Christmas cheer, but for ringing tills and sleigh-loads of salon sales. But, let’s be honest, festive retail isn’t all fun and games. If you are scratching your head over what to stock, we’ve got you…

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Dec 2025 low res scratch cover

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Nail Tech And Client

The 3 things you need to do to attract nail clients

By Jo Tompkins | 6 August 2024

There is so much advice out there about attracting clients, but the process doesn’t need to be complicated or drawn-out. You simply need to be able to do three things successfully: 1. Build an audience of potential clients. There is no point spending hours creating trending TikTok videos or Instagram…

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Nail Technician With E File Nail Desk

Looking for a job as a nail technician? Here are 5 tips for nailing the application process

By Michelle Brookes | 5 August 2024

Have you finished your nail course, and are looking for your first job in the professional sector? While many colleges and academies help with employability pointers, here are my top tips to nail your first application: 1. Create your CV. Your CV needs to be up-to-date, and feature information that…

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Discoloured Corroded Nail Tools

Here’s why nail tools discolour & corrode – & how to prevent this

By Katie Barnes | 3 August 2024

Maintaining high-quality nail tools is essential for delivering safe and professional nail services to clients. However, have you ever wondered why some of your nail tools – particularly metal ones – develop discolouration, tarnish and corrosion? Understanding the factors that contribute to these issues can help you prolong the lifespan…

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Nail Lamp

Nail product polymerisation: what it is & why you need to understand the process

By Dani Bailey | 31 July 2024

Dani Bailey, nail educator & recipient of The Shooting Star Award at the Scratch Stars Awards 2024, explains the polymerisation process… The invention of curable products was a big revolution for the nail industry. Client smudging their nails? Never again! Customers not being able to put their shoes on after a…

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Belinda judges SSAs19

How to make the most of a nail competition

By Guest Writer | 29 July 2024

Belinda Price, OPI UK&I education & capability manager, reveals why you should enter nail competitions – and how to make the most of the experience… Entering nail competitions is a great way to grow your skillset and develop your business. It’s a way of assessing where you’re at, setting goals,…

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Ctpa sun care

CTPA shares advice on enjoying the sun safely this summer

By Guest Writer | 28 July 2024

With the weather heating up, it’s time to brush up on suncare do’s and don’ts. The Cosmetic, Toiletry and Perfumery Association (CTPA) offers guidance on how to stay safe in the sun this summer… Seek out shade, particularly between 11am and 3pm, when the sun is usually at its most…

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