EXPERT ADVICE
Nail & beauty apprenticeships: salons share benefits, their experiences & advice
In a recent poll on Scratch’s Instagram, almost 80% of respondents shared that they’re considering taking on apprentices. Here, two UK salons share how they’ve reaped the rewards of the apprenticeship process.. Nailspa, West Yorkshire “As a business owner, I believe that when it comes to employees, you cannot beat…
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Self-employment help for nail techs: legal, financial & operational considerations
All the legal, financial and operational factors to consider before making those all-important choices… Deciding to become a self-employed nail tech is just the beginning, and we’re here to help you navigate it all. From choosing whether to work from home or as a mobile tech, to deciding which insurance…
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Top reasons to enter nail competitions & expert tips for success
Esteemed beauty business expert & CEO of PHAB Service Stars, Nergish Wadia-Austin, shares advice for budding nail competitors… The nail industry is vibrant, with competitions like the Scratch Stars Awards and Nailympia showcasing the best in creativity and artistry. Prestigious events like these are essential for any nail technician wishing…
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Read the latest issue
The rise of the National Minimum Wage and the National Living Wage rates on April 1 2018 will impact hair, beauty and barber businesses up and down the country. The NHF, a salon trade association that supports the industry, is urging employers to check staff are being paid at the…
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Facebook Live videos are a great way to communicate with your clients, build up excitement and yield an instant reaction. Fee Wallace, lead educator for Sweet Squared and nail vlogger, explains how to get the best out of the social media tool… Making live videos to promote your business can…
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In the perfect world, ‘the customer is always right’, but sometimes you can be faced with a situation you don’t know how to handle. We asked the experts about the most common tricky client types to look out for and how to manage concerns… The late client Anna Germaine, director…
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Educator and award-winning nail technician, Katie Barnes, offers advice on knowing when to book the next nail appointment – and what happens if too much time is left between enhancement services… Many techs are responsible for letting their clients go too long between nail appointments. Nail appointments should be scheduled…
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Alison Dowse, educator with Izabelle Hammon Ltd, reveals how she preps for a gel-based service… Nail preparation is the most crucial step for the application of gel and should never be overlooked. One of the main reasons gels will start to lift is due to improper nail prep. Creating the perfect…
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Kissed by Mii tanning expert, Shelley Henderson, reveals how to take your clients from winter to spring with a transitional tan. Don’t let potential tanning clients hibernate away until summer – here’s how to entice them to tan RIGHT NOW. Not just for balmy days, tanning offers an instant pick-me-up,…
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