EXPERT ADVICE

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Why it’s important to take care of feet & advice for pedicurists

By Rebecca Hitchon | 18 April 2025

The importance of footcare can be overlooked, particularly during colder weather when feet and toenails tend to be tucked into thick socks and closed-toe footwear. But footcare services are not just beneficial for pedicure season. Foot and toenail issues can arise at any time, and treating them early can prevent…

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9 common nail & skin problems for runners & how to treat

By Scratch Staff | 13 April 2025

Discover the common nail and skin woes of runners, and how to tackle them for the ultimate foot finish… “Runners can be prone to a lot of foot problems,” explains nail educator & brand adviser, Rachel Gribble. “Hard skin, ingrown toenails and bruised nails are some of the most prevalent.…

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3 steps to increase your beauty treatment prices without guilt

By Guest Writer | 12 April 2025

Beauty business mentor, Stevey Powell, shares how she teaches pros to confidently increase their service prices in three steps… The thought of raising your prices can feel overwhelming and downright scary. You can feel guilty and worried about losing clients. But here’s the secret: it’s all about how you frame…

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How to tailor tanning treatments to clients

By Sophie Nutt | 17 May 2018

There is no ‘one tan fits all’ and the days of simply choosing between light, medium and dark shades have now passed. Inclusivity is key – and you may soon, if you haven’t already, start seeing clients seeking bespoke tanning services. After all, it’s unlikely you’d use the same treatment…

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Nail enhancements: How to check angles to ensure perfect results

By Katie Barnes | 16 May 2018

Educator and award-winning nail technician, Katie Barnes, offers tips on looking at angles to ensure a great nail enhancement result Do you ever spend a long time creating a beautiful set of nails, only to realise that they don’t look quite right once you’ve finished, but you can’t work out…

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Buttercups uniforms

Importance of appearance at work evaluated by uniform expert

By Scratch Staff | 15 May 2018

Lana Gormley of Buttercups Uniforms, workwear supplied for the beauty and health industries, explains the importance of a professional appearance at work – and top tips on choosing a uniform… “When you work in a professional beauty and aesthetic industry, your appearance, and that of your staff, is of vital…

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Foot issues heighten in summer due to poor-fitting shoes

By Helena Biggs | 14 May 2018

Foot experts have revealed why there may be a an increase in women suffering with blisters in the summer months; they wear the wrong size shoes. Summer shoes should be at least half a size bigger than winter shoes to allow for swelling, yet 94% of British women surveyed on…

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Money

Nail that sale!

By Kat Hill | 8 May 2018

Are you shy when it comes to retail sales in your salon or upsetting a service? Tom O’Brien, director of Baroque Hair, reveal his top tips… Upselling is great for business – it increases profit, and shows your clients that you have a wealth of experience in the hair and beauty…

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Your gel polish questions: answered!

By Sophie Nutt | 3 May 2018

Hone your gel polish technique with advice from industry experts about the popular system, as they answer your pressing questions. “How can you tell when a polish is cured correctly and what does over curing mean for the service?” Charlotte Lowe, Jessica educator, says, “Over curing can occur more with…

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