EXPERT ADVICE

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Why it’s important to take care of feet & advice for pedicurists

By Rebecca Hitchon | 18 April 2025

The importance of footcare can be overlooked, particularly during colder weather when feet and toenails tend to be tucked into thick socks and closed-toe footwear. But footcare services are not just beneficial for pedicure season. Foot and toenail issues can arise at any time, and treating them early can prevent…

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Runner feet

9 common nail & skin problems for runners & how to treat

By Scratch Staff | 13 April 2025

Discover the common nail and skin woes of runners, and how to tackle them for the ultimate foot finish… “Runners can be prone to a lot of foot problems,” explains nail educator & brand adviser, Rachel Gribble. “Hard skin, ingrown toenails and bruised nails are some of the most prevalent.…

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3 steps to increase your beauty treatment prices without guilt

By Guest Writer | 12 April 2025

Beauty business mentor, Stevey Powell, shares how she teaches pros to confidently increase their service prices in three steps… The thought of raising your prices can feel overwhelming and downright scary. You can feel guilty and worried about losing clients. But here’s the secret: it’s all about how you frame…

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How to service clients suffering with eczema

By Scratch Staff | 4 August 2018

Do you know how to help clients with the common yet chronic skin condition of eczema? As sometimes present on the hands and arms, your pre-treatment consultation should see you able to identify the condition, and adapt your treatment if needed. Alice Lambert, director of services at National Eczema Society, shares her advice……

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Marketing: Liz McKeon reveals how to raise your nail business profile in six easy steps

By Sophie Nutt | 2 August 2018

Do you think your nail business (mobile or salon) could be looked at in a different way? Beauty business expert, Liz McKeon, serves up her six steps to raise your profile and attract those new and important clients: Think about your strategy. What exactly do you want to achieve from…

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Metta mobile manicure

How to make your mobile nail business thrive

By Metta Francis | 31 July 2018

Metta Francis, winner of Scratch Stars Mobile Nailist of the Year 2015 & 2017, reveals her top tips for fellow techs working on-the-move… Setting up as a mobile nail technician is relatively straightforward; you complete the relevant training, purchase products and equipment, get insurance and register as self-employed or as a company.…

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Pack your mobile kit like a pro with these top tips

By Scratch Staff | 27 July 2018

“Make sure you have a good case to store your products upright and neatly for easy access,” advises Rachel Gribble, Salon System educator. “Packing things the same way makes it easier when packing up after a treatment. Plus, it also helps to keep your kit neat. There are lots of…

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Checking lengths

How to achieve consistent lengths with your nail enhancements

By Katie Barnes | 27 July 2018

Educator and award-winning nail technician, Katie Barnes, serves u advice on achieving consistent nail lengths… Did you know that each nail is naturally a different length and grows at different rates, meaning it is unlikely that they will be exactly the same length at any time? Have you ever experienced…

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Cnd nudes

How to select the perfect nude nail colour for your client

By Sophie Nutt | 26 July 2018

Barely-there hues are always in style and the sophisticated nude nail look continues to flourish across the runways, on celebrity fingertips and in the salon. Favoured by many for its ‘clean’ look and ability to complement any ensemble – without overpowering, nude nails will never go out of style –…

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