COLOUR FOCUS

Milky white nails

40 milky white nail ideas for an on-trend & elegant manicure

By Scratch Staff | 4 April 2025

This softer alternative to bright white nails uses sheer, creamy hues to create the ultimate milky mani. Check out our roundup of milky white designs from nail pros on Instagram…

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Don’t miss out on the butter nails trend: here’s 35 designs for inspiration

By Lilly Delmage | 20 March 2025

Butter nails are all over our socials, serving as the perfect hue for the transition into the warmer months. With pastels booming in popularity this spring, we’ve rounded up 35 manicures boasting the muted yellow shade for your spring manicure inspo…

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60 green nail designs that are trending right now

By Scratch Staff | 14 March 2025

Green nails have been dominating our social media feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…

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Feb25 Low Res Cover Scratch For Web

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84% of beauty professionals want to make their businesses more sustainable: Here’s how

By Lilly Delmage | 12 October 2024

The British Beauty Council has launched its Planet Positive Beauty directory for professional hair and beauty services, to help industry professionals who want to operate more sustainably. The portal is easy-to-use, and has been ‘designed to help demystify sustainability-related jargon’, simplifying steps for salons to take to become more environmentally…

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Vodex Nailympia Sponsor Spotlight

How a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry

By Rebecca Hitchon | 11 October 2024

For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…

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This stationery brand is helping nail techs to simplify, organise & grow their businesses

By Lilly Delmage | 11 October 2024

Sophie Cox is the founder of The Nail Story Co, a stationery company designed by a nail tech for nail techs, to add simplicity and structure to businesses. The Nail Story Co was launched in July 2023, a few years after Sophie had identified numerous challenges she faced as a…

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How to find a better work-life balance as a nail pro

By Guest Writer | 11 October 2024

Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares top tips for nail pros to achieve a better work-life balance… Howdy nail bosses! Work-life balance is like a unicorn in this industry – often talked about, yet never seen. In fact, it’s one of the most common challenges…

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Nail techs create manicures inspired by their favourite hobbies: #ShowScratch Creative Challenge

By Lilly Delmage | 10 October 2024

Check out entries to the 9 October 2024 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Hobbies you enjoy outside of work. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.

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Essex Nail Tech

The Essex nail tech working over 4 job roles in her salon

By Lilly Delmage | 9 October 2024

Laura’s Nail Boutique in Silver End, Essex, is run by founder, Laura Wragg. She shares her experience working as a one-man band, having to fulfil multiple job roles at the same time… The home-based tech says: “It is just me in my business. I am a salon owner, nail artist,…

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