COLOUR FOCUS
50 blue nail art designs that are blue-tifully chic
Feeling the blues? You won’t be after checking out these 50 blue nail art ideas to inspire creative handiwork…
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50+ green nail designs that are trending right now
Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…
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40+ gorgeous gold manicures for an opulent nail look
Embrace the gold rush in the nail world with glittering accents and metallic colour-block finishes, offering eye-catching, opulent effects. We’ve rounded up 40 glistening gold nail designs below…
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2019 winner of The Great Scratch Shoot Out, Nina Lewis, shares her thoughts on the importance of entering competitions and why you should enter this year’s The Great Scratch Shoot Out… What are your thoughts on industry competitions? Why are they so important? I believe you need tenacity when entering…
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Getting your nails ready for the Scratch Stars Awards Party? Check out our roundup of readers’ star nail art…
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UK Greetings details how small businesses can avoid greenwashing, a deceptive marketing technique where brands make misleading claims about their environmental practices… 1. Keep communication clear 77% of UK customers don’t understand what companies are claiming when they talk about sustainability. This can lead to confusion, such as customers believing…
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Hair and beauty business coach, Maddi Cook of Boss Your Salon, shares top tips to elevate your offerings and enhance your profits… I’ve seen a trend in a particular type of content and want to unpack it with you. I do this from the perspective of a pricing expert who, trust…
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Offering three times the pigment of regular gel polish, bring your nail art concepts to life with Artistic Nail Design’s Art Paints. With a high pigment finish allowing for a one-stroke, fine-line look in both créme and metallic finishes, the Artistic Art Paints promise no marbling or wrinkling and a…
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Glitterbels ambassador, Emma Laverton, shares how to paint our favourite doll duo, Barbie and Ken, on nails using products from the brand, in this fun step-by-step.
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