COLOUR FOCUS

Milky white nails

40 milky white nail ideas for an on-trend & elegant manicure

By Scratch Staff | 4 April 2025

This softer alternative to bright white nails uses sheer, creamy hues to create the ultimate milky mani. Check out our roundup of milky white designs from nail pros on Instagram…

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Don’t miss out on the butter nails trend: here’s 35 designs for inspiration

By Lilly Delmage | 20 March 2025

Butter nails are all over our socials, serving as the perfect hue for the transition into the warmer months. With pastels booming in popularity this spring, we’ve rounded up 35 manicures boasting the muted yellow shade for your spring manicure inspo…

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60 green nail designs that are trending right now

By Scratch Staff | 14 March 2025

Green nails have been dominating our social media feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…

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Feb25 Low Res Cover Scratch For Web

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Get lucky with these 50 St. Patrick’s Day nail art designs: #ShowScratch Creative Challenge

By Lilly Delmage | 13 March 2025

Check out entries to the 12 March 2025 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Feeling lucky. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.

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Glossy black, green nude & 2 other nail colours dominating Paris Fashion Week

By Lilly Delmage | 12 March 2025

After London, New York and Milan, the AW25 Fashion Week has concluded in Paris, finishing the season with a stylish bang. Over the past weeks, we’ve seen intricate and daring nail art designs, including nail piercings and embellishments, but the Parisian nail choices have been all about colour. Here are the…

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Glass ceiling

Break the glass ceiling: how to attract premium beauty clients & grow your business

By Guest Writer | 12 March 2025

Beauty business mentor & award-winning entrepreneur, Stevey Powell, shares advice for if you’re experiencing the ‘glass ceiling’ effect… We start our beauty businesses with a passion for what we do and over time, build a loyal client base and keep our calendars booked. But for some of us, there comes…

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Nail competition winners announced at Dublin trade beauty event

By Helena Biggs | 12 March 2025

The Professional Beauty & Hair Ireland trade exhibition, held at The RDS in Dublin 9-10 March, welcomed nail students and professionals to the competition arena in a bid to take home medals and trophies. “Professional Beauty & Hair Ireland created a vibrant stage, where both budding talents and seasoned professionals…

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Sofgel sweet squared

Sweet Squared delivers SOFGEL nail products to UK market

By Rebecca Hitchon | 11 March 2025

USA-based professional nail brand, SOFGEL, has partnered with hair and beauty distributor, Sweet Squared, to bring its soft gel products to the UK market. The brand boasts SOFTIPS PRO™: a range of ultra-thin, flexible and durable full coverage tips in two styles: standard and structured. The tips are available in…

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Jeff brazier scratch stars awards announcement 2025

TV presenter, Jeff Brazier, to host Scratch Stars Awards nail industry party

By Helena Biggs | 10 March 2025

TV presenter & social media personality, Jeff Brazier, is to host The Scratch Stars Party at The Underglobe, London, on Sunday 6 July 2025. The event celebrates excellence in the UK&I nail sector, offering an opportunity for over 300 attendees to network and enjoy live entertainment. During the evening, the…

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