BUSINESS
Nail piercings: the trending way to upgrade your manicure
Nail piercings are everywhere – offering a simple, pain-free solution to nail enthusiasts wanting to add some edge to their looks, without having to commit to a body piercing. The autumn/winter 2025 Fashion Weeks could be to thank for this rise in nail jewellery, with pierced nails seen on the…
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Break the glass ceiling: how to attract premium beauty clients & grow your business
Beauty business mentor & award-winning entrepreneur, Stevey Powell, shares advice for if you’re experiencing the ‘glass ceiling’ effect… We start our beauty businesses with a passion for what we do and over time, build a loyal client base and keep our calendars booked. But for some of us, there comes…
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Mother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums
Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…
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Read the latest issue
In the last decade, online learning in the nail industry has become increasingly popular. Let’s discuss the pros and cons of both learning methods. It doesn’t have to be online learning vs face to face learning; a case of one or the other. Instead, these can work hand in hand…
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Kara Kotsonis, Squad Leader at NailSquad Nail Bar in Deal, Kent, shares her valuable business advice… It can’t possibly get any better than Scratch’s managing editor, Helena Biggs, saying she’d noticed our salon’s Instagram page and asking to pop down for a visit. OMG! It really was the stuff of…
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With the Scratch Stars Awards 2020 open for entry from 1-28 February, multi-winner, Katie Barnes, reveals her tips for a winning entry… Preparation is one of the key elements to success. Are you looking at entering the Scratch Star Awards this year? In this blog, I share my top tips…
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To keep your kit working at an optimum level, it is vital your gel-based products are stored correctly. Read on to refresh your knowledge… “The manufacturer’s advice and guidance should be adhered to,” explains Tina Bell of Pure Nails. “Follow its advice looking after your products as this will ensure…
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Navigating the first steps of your nail journey can be tricky due to the range of options presented to you. When researching training providers, there are a number of things to look out for: thorough teachings of nail anatomy, chemistry, hygiene and safety in the workplace, natural nail care and…
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During your career as a nail tech, you may be faced with some common health issues that are associated with the profession. Alongside the bad backs, shoulders, necks, sore fingers and muscle strains, the industry is also seeing a large increase in mental health issues. Right now, one in six…
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