BUSINESS

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Nail piercings: the trending way to upgrade your manicure

By Lilly Delmage | 16 March 2025

Nail piercings are everywhere – offering a simple, pain-free solution to nail enthusiasts wanting to add some edge to their looks, without having to commit to a body piercing. The autumn/winter 2025 Fashion Weeks could be to thank for this rise in nail jewellery, with pierced nails seen on the…

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Glass ceiling

Break the glass ceiling: how to attract premium beauty clients & grow your business

By Guest Writer | 12 March 2025

Beauty business mentor & award-winning entrepreneur, Stevey Powell, shares advice for if you’re experiencing the ‘glass ceiling’ effect… We start our beauty businesses with a passion for what we do and over time, build a loyal client base and keep our calendars booked. But for some of us, there comes…

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Mums to be, new & mature mums

Mother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums

By Rebecca Hitchon | 9 March 2025

Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…

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Katie barnes online education advice

Face-to-face vs. online nail education

By Katie Barnes | 4 February 2020

In the last decade, online learning in the nail industry has become increasingly popular. Let’s discuss the pros and cons of both learning methods. It doesn’t have to be online learning vs face to face learning; a case of one or the other. Instead, these can work hand in hand…

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Kara kotsonis nail squad

How to develop your own creative ideas & make your business stand out

By Scratch Staff | 3 February 2020

Kara Kotsonis, Squad Leader at NailSquad Nail Bar in Deal, Kent, shares her valuable business advice… It can’t possibly get any better than Scratch’s managing editor, Helena Biggs, saying she’d noticed our salon’s Instagram page and asking to pop down for a visit. OMG! It really was the stuff of…

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How to write a winning competition entry

By Katie Barnes | 1 February 2020

With the Scratch Stars Awards 2020 open for entry from 1-28 February, multi-winner, Katie Barnes, reveals her tips for a winning entry… Preparation is one of the key elements to success. Are you looking at entering the Scratch Star Awards this year? In this blog, I share my top tips…

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Nails

How to correctly store gel nail products

By Kat Hill | 1 February 2020

To keep your kit working at an optimum level, it is vital your gel-based products are stored correctly. Read on to refresh your knowledge… “The manufacturer’s advice and guidance should be adhered to,” explains Tina Bell of Pure Nails. “Follow its advice looking after your products as this will ensure…

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Choosing a beginner nail course

How to choose the right beginner nail course for you

By Sophie Nutt | 24 January 2020

Navigating the first steps of your nail journey can be tricky due to the range of options presented to you. When researching training providers, there are a number of things to look out for: thorough teachings of nail anatomy, chemistry, hygiene and safety in the workplace, natural nail care and…

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Tina Bell on how to manage wellbeing in the workplace

By Sophie Nutt | 23 January 2020

During your career as a nail tech, you may be faced with some common health issues that are associated with the profession. Alongside the bad backs, shoulders, necks, sore fingers and muscle strains, the industry is also seeing a large increase in mental health issues. Right now, one in six…

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