BUSINESS

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Kent nail artist: How I navigate nail competitions with autism & ADHD

By Guest Writer | 18 March 2025

Jade Barber, founder of Nail & Beauty Excellence & Scratch Stars L&P Tech of the Year 2022, shares her experiences of neurodiversity in the nail arena… I began competing early in my nail career, as my educator entered me into a student category at a Professional Beauty nail competition. Without…

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Sustainable beauty: Here’s how to recycle your nail salon waste

By Rebecca Hitchon | 18 March 2025

With a number of day-to-day considerations to navigate, how you manage your salon waste can often be pushed to the back of your mind. But it’s easier than you think to respect the environment through your work, as we highlight via our roundup of recycling schemes and tips. Green Salon…

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Nail piercings: the trending way to upgrade your manicure

By Lilly Delmage | 16 March 2025

Nail piercings are everywhere – offering a simple, pain-free solution to nail enthusiasts wanting to add some edge to their looks, without having to commit to a body piercing. The autumn/winter 2025 Fashion Weeks could be to thank for this rise in nail jewellery, with pierced nails seen on the…

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Waxing in the summer months: points to note

By Guest Writer | 13 August 2020

Anjula Thakar, waxing expert & Salon System educator, shares her advice for a smooth wax service in the summer season… Pre-treatment If your clients would like super smooth hair free skin for up to 14 days ensure that your clients prepare the area of the body to be waxed efficiently…

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Here’s how one beauty salon owner manages client no-shows

By Guest Writer | 11 August 2020

Thanh Vu, managing director of Dream Nails, reveals her policy and actions towards client no-shows… As an owner of four Dream Nails salons, I’ve experienced a number of challenges, and no-shows seem to be increasingly apparent across our sector. When I started out as a single salon business, I tended…

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Glass digital

3 reasons why your beauty business should consider voucher codes in affiliate marketing campaigns

By Guest Writer | 8 August 2020

Virginia Rizzi, head of affiliate marketing at the SEO and digital marketing agency Glass Digital, shares her insight into why your beauty business should offer discount codes and cash back deals as part of affiliate marketing campaigns… Whether you sell beauty products online or you’ve recently started welcoming clients back…

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5 ways to boost success via your social media platforms

By Katie Barnes | 4 August 2020

Nail tech, educator & winner of the Scratch Stars Best Use of Social Media award 2016, Katie Barnes, reveals her 5 top tips for making the most of your social media platforms… 1.Consider your content Your content is the way to get someone to STOP in their path and click…

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Feeling stressed & anxious? Meet the mental health coach who’s familiar with the beauty sector

By Guest Writer | 31 July 2020

Mental health coach & speaker, Dave Heffernan, has created a Facebook group to support those in the beauty & wellness sectors who are feeling stressed and anxious in their professional or personal lives for just £9.99 a month. Here, he reveals more about his beauty industry affiliation and how he can…

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[Updated] Face coverings: The rules for nail & beauty pros & clients

By Sophie Nutt | 29 July 2020

There has been confusion within the nail industry as to the face coverings beauty professionals are required to wear during a treatment, and what should be asked of the client. While the below are guidelines from government, we encourage you to make your own decisions on top of such guidelines,…

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