BUSINESS

E-file rings of fire prevention

What are rings of fire on nails & how can they be avoided?

By Jess Watts | 7 December 2025

Red rings or semicircles that appear on the nail – often referred to as ‘rings of fire’ – can strike fear into the hearts of nail techs and clients alike, but what causes them and how can they be avoided? “Rings of fire appear as red rings on the nail…

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Power of pause

Christmas rush tips for nail techs: why pause matters

By Hannah Beth Clayton | 30 November 2025

Nail business mentor, Hannah Clayton, shares why pause is a powerful tool during the festive season… It’s that time of year: I start to panic, like my life will come to a close in December and I have to get everything done! My inboxes are full, I have work to do, but…

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Christmas retail guide for nail salons

Christmas retail guide for nail salons: products & tips to boost sales

By Jess Watts | 27 November 2025

It’s the most wonderful time of the year – not only for tinsel, treats and Christmas cheer, but for ringing tills and sleigh-loads of salon sales. But, let’s be honest, festive retail isn’t all fun and games. If you are scratching your head over what to stock, we’ve got you…

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Alison McCall French manicure photo

Master ‘nailfies’ as a nail tech with these expert photography tips

By Scratch Staff | 19 August 2025

Check out this guide for nail pros who want to capture high-quality nail photos. First impressions matter. Blurry, dark or low-resolution photos can make it difficult for people to properly appreciate your nail creations, which could impact whether they decide to book an appointment. So, it’s crucial that your marketing…

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What is the nail matrix header

What is the nail matrix?

By Jess Watts | 17 August 2025

If you’ve ever heard the term ‘nail matrix’ and pictured Keanu Reeves in black sunglasses and a trench coat, it may be time to brush up your knowledge of this important part of the nail… Have you played on a coin pusher at an arcade? The game where a platform…

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Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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December christmas calendar

Nail pros, here’s why opening your Christmas diary too early can cost you

By Hannah Beth Clayton | 15 August 2025

Nail business mentor, Hannah Clayton, shares lessons learned from Christmas diary chaos… Every year, as the summer sun is still shining, clients start asking the same thing: ‘When are you opening your Christmas diary?‘ For years, I used to cave at the pressure of releasing appointments, thinking I was clever.…

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left handed nail tech katie barnes

Left-handed nail tech? Here’s how to adapt your tool kit

By Katie Barnes | 13 August 2025

It is assumed that when working left-handed, you just work the opposite way. But if you are leftie, you will know this is a myth. The majority of the population is right-handed, and so the majority of nail products and techniques are tailored to right-handed techs. Having to adapt to…

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Heatwave nail products

The UK heatwave: Is it affecting your nail products?

By Katie Barnes | 12 August 2025

Educator & award-winning nail pro, Katie Clark, reveals why hot weather may impact your nail products and services… Most techs will have noticed a difference in their L&P acrylic and gel systems during different temperatures and seasons, with changes being particularly noticeable during periods of very warm weather. Temperature and…

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