BUSINESS

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Why it’s important to take care of feet & advice for pedicurists

By Rebecca Hitchon | 18 April 2025

The importance of footcare can be overlooked, particularly during colder weather when feet and toenails tend to be tucked into thick socks and closed-toe footwear. But footcare services are not just beneficial for pedicure season. Foot and toenail issues can arise at any time, and treating them early can prevent…

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9 common nail & skin problems for runners & how to treat

By Scratch Staff | 13 April 2025

Discover the common nail and skin woes of runners, and how to tackle them for the ultimate foot finish… “Runners can be prone to a lot of foot problems,” explains nail educator & brand adviser, Rachel Gribble. “Hard skin, ingrown toenails and bruised nails are some of the most prevalent.…

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3 steps to increase your beauty treatment prices without guilt

By Guest Writer | 12 April 2025

Beauty business mentor, Stevey Powell, shares how she teaches pros to confidently increase their service prices in three steps… The thought of raising your prices can feel overwhelming and downright scary. You can feel guilty and worried about losing clients. But here’s the secret: it’s all about how you frame…

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Bbco report highlights role of personal care industry in educating its workforce

BBCo report highlights role of personal care industry in educating its workforce

By Callie Iley | 30 April 2023

The personal care industry in the UK plays a key role in providing opportunities for education to its workforce, as highlighted by statistics from the British Beauty Council’s The Value of Beauty report.   The British Beauty Council (BBCo)’s The Value of Beauty 2023 report follows from the initial report…

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Liz mckeon double your retail sales rebookings referrals

Want to double retail sales in the salon? Check out Liz McKeon’s 2023 Staff Training Programme

By Callie Iley | 20 April 2023

Salon expert and business coach, Liz McKeon, has launched her 2023 Staff Training Programme, How to Double Your Retail Sales, Rebookings and Referrals Within 30 Days. Noting the importance of retail sales in the salon as a source of income after gaining 70% of her salon’s turnover from retail and…

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4 ways to reassure clients about the safety of your nail services

By Helena Biggs | 14 April 2023

You’ve spent hundreds of pounds on products, hours of time on training courses, and provide nail services that make your clients feel happy. So it hurts to constantly have to defend your profession from mainstream media cries of ‘UV nail lamps could cause cancer’ or ‘gel polish services cause allergies’.…

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Metallic pigments market to reach $3.4B by 2033

By Callie Iley | 30 March 2023

The metallic pigments market is predicted to reach $3.4 billion by 2033, alongside rising demand in a range of industries. Driven by demand from industries such as cosmetics, printing, coatings, and building materials, a report by FactsMR has found that the metallics pigment market is predicted to hit $2.3 billion…

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The importance of rules & questions in nail competitions

By Guest Writer | 23 March 2023

Every nail competition has its own set of rules, and rules can change from year to year. Ensuring that you read the rules and understand them perfectly is an imperative part of the competing process, whether you are new to competitions or a seasoned pro, shares multi award-winning nail aficionado,…

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How to gain nail clients with the SOS Beauty app

By Rebecca Hitchon | 13 March 2023

Connect with new customers in your area and fill your appointment slots with SOS Beauty, a mobile app that sends you client requests suited to your business. Designed for hair, beauty and aesthetics businesses, SOS Beauty puts the power in your hands to provide personalised quotes for services, which clients…

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