BUSINESS

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Why it’s important to take care of feet & advice for pedicurists

By Rebecca Hitchon | 18 April 2025

The importance of footcare can be overlooked, particularly during colder weather when feet and toenails tend to be tucked into thick socks and closed-toe footwear. But footcare services are not just beneficial for pedicure season. Foot and toenail issues can arise at any time, and treating them early can prevent…

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Runner feet

9 common nail & skin problems for runners & how to treat

By Scratch Staff | 13 April 2025

Discover the common nail and skin woes of runners, and how to tackle them for the ultimate foot finish… “Runners can be prone to a lot of foot problems,” explains nail educator & brand adviser, Rachel Gribble. “Hard skin, ingrown toenails and bruised nails are some of the most prevalent.…

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3 steps to increase your beauty treatment prices without guilt

By Guest Writer | 12 April 2025

Beauty business mentor, Stevey Powell, shares how she teaches pros to confidently increase their service prices in three steps… The thought of raising your prices can feel overwhelming and downright scary. You can feel guilty and worried about losing clients. But here’s the secret: it’s all about how you frame…

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Katie barnes e file bit clogged

Here’s why your E-file bits get clogged – & what to do about it

By Katie Barnes | 3 October 2023

Often, when E-file bits get clogged, it is likely the product it becomes clogged with is uncured. This could be gel, acrygel, gel polish or even acrylic. When product is fully cured it presents as pure dust which will sit in the teeth of your bit and still needs removing…

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Want to win £25k to boost your business? Simply Business announces grant to support small businesses

By Callie Iley | 3 October 2023

Small business insurance provider, Simply Business, has announced the return of its £25,000 Business Boost grant, supporting UK small business owners to start, grow or revive their business.    Giving away £25,000 to one lucky entrepreneur, small businesses can apply for the Simply Business’ 2023 Business Boost grant through the entry…

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Cost of living

Struggling with the cost of living? Check out these 5 tips for beauty businesses

By Guest Writer | 27 September 2023

Financial expert at Money.co.uk Business Insurance, Cam Jaques, provides advice on how beauty business owners impacted by the cost of living crisis can save money… 1. Be creative with marketing You can advertise your business and spread awareness for next to nothing. Word of mouth is still a great way…

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Clare woodcock retail

7 retail tips for mobile nail techs

By Guest Writer | 25 September 2023

Scratch Stars Mobile Nailist of the Year 2022 & 2023, Clare Woodcock of The Nail Club, shares her seven top tips for retailing as a nail pro on the move… As mobile techs, we bring the convenience of professional nail treatments directly to clients’ doorsteps. However, providing an excellent service…

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Liz McKeon launches international coaching programme to support salon success

By Callie Iley | 23 September 2023

Business expert & International Business School founder, Liz McKeon, has launched The Successful Salon Formula: a programme that helps salon owners achieve their goals. It comprises Liz’s ‘3G method’, a five-step method where ‘greatness’ is learned on how to excel as a boss, elevate the client experience and generate sales.…

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Beautyverse app

Want to expand your clientele & streamline bookings? Enter the Beautyverse…

By Helena Biggs | 14 September 2023

Are you a beauty pro, struggling to fill gaps in your diary and get noticed by new clients? Or are you a client who seeks to book an appointment with ease? Download Beautyverse – an app designed to simplify the communication and booking process between beauty artists and clients. The app,…

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