BUSINESS
Nail piercings: the trending way to upgrade your manicure
Nail piercings are everywhere – offering a simple, pain-free solution to nail enthusiasts wanting to add some edge to their looks, without having to commit to a body piercing. The autumn/winter 2025 Fashion Weeks could be to thank for this rise in nail jewellery, with pierced nails seen on the…
Read MoreBreak the glass ceiling: how to attract premium beauty clients & grow your business
Beauty business mentor & award-winning entrepreneur, Stevey Powell, shares advice for if you’re experiencing the ‘glass ceiling’ effect… We start our beauty businesses with a passion for what we do and over time, build a loyal client base and keep our calendars booked. But for some of us, there comes…
Read MoreMother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums
Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…
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With the Scratch Stars Awards 2019 opening for entry 1 February and Nailympia competitions on the horizon, industry veteran Sue Davies reveals why it’s important to enter nail competitions – and what it takes to win… With a number of industry awards at our reach, is can be a challenge to figure out which ones…
Read MoreNo two days are the same in the life of a nail pro, which sometimes throws up some awkward occurrences. One common incident is when a client questions the price of a manicure; but how do you handle such a query once the treatment has been completed? Kelley Colley, of…
Read MoreStrong logo imagery on your high street shop front can differentiate you from local competition and can help etch your brand in an individual’s mind. For mobile technicians, having your logo on all promotional materials, business cards and social media will help to build a brand, helping clients to recognise…
Read MoreAs your most prized tools, your hands come under a lot of stress. “As with many physical jobs, busy nail technicians can experience ailments over time, including Cumulative Trauma Disorder (CTD) and Carpal Tunnel Syndrome,” explains CND™ education ambassador, Lysa Glover. “CTD is the result of repeated ‘trauma’ to the…
Read MoreAre you ready to glitz clients this party season? Katrina Ross, head of marketing and communications for Lecenté, reveals some top tips for flawless glitter application, pricing and beating the appointment rush… “When using glitter remember a little goes a long way; try not to waste excess glitter, just use what you need. I…
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