BUSINESS

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Why it’s important to take care of feet & advice for pedicurists

By Rebecca Hitchon | 18 April 2025

The importance of footcare can be overlooked, particularly during colder weather when feet and toenails tend to be tucked into thick socks and closed-toe footwear. But footcare services are not just beneficial for pedicure season. Foot and toenail issues can arise at any time, and treating them early can prevent…

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Runner feet

9 common nail & skin problems for runners & how to treat

By Scratch Staff | 13 April 2025

Discover the common nail and skin woes of runners, and how to tackle them for the ultimate foot finish… “Runners can be prone to a lot of foot problems,” explains nail educator & brand adviser, Rachel Gribble. “Hard skin, ingrown toenails and bruised nails are some of the most prevalent.…

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3 steps to increase your beauty treatment prices without guilt

By Guest Writer | 12 April 2025

Beauty business mentor, Stevey Powell, shares how she teaches pros to confidently increase their service prices in three steps… The thought of raising your prices can feel overwhelming and downright scary. You can feel guilty and worried about losing clients. But here’s the secret: it’s all about how you frame…

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Nail Tech At Desk Red Hair Gloves

You’re more than a price tag: how to shine in the crowded nail industry

By Jo Tompkins | 22 October 2024

When you’re a solo nail tech, it’s so easy to feel pressure every time you see another nail tech promoting their services online. You find yourself questioning your prices, wondering if you should lower them, or doubting whether you can keep up. With every tech that launches a business, a…

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How to find a better work-life balance as a nail pro

By Guest Writer | 11 October 2024

Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares top tips for nail pros to achieve a better work-life balance… Howdy nail bosses! Work-life balance is like a unicorn in this industry – often talked about, yet never seen. In fact, it’s one of the most common challenges…

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Laptop Nails Booking

How a booking system can benefit a nail tech’s work-life balance

By Hannah Beth Clayton | 9 October 2024

Natural nail specialist & educator, Hannah Beth Clayton, shares how booking software has supported the day-to-day running of her business… Throwback to around four years ago, and I spent most evenings with a pen and paper, messaging clients back and forth to find an appointment for them. My husband would…

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5 ways nail techs can prioritise their mental health when clients offload

By Guest Writer | 8 October 2024

Health psychologist, Dr Ravi Gill, explores how nail technicians can create a safe space for clients to offload while prioritising their own mental health. Nail appointments offer an opportunity for a person to sit still for an hour without the distraction of their phones: an act of self-care and perhaps…

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How To Grow Nails

Nail science: how they grow & what makes them grow faster

By Katie Barnes | 7 October 2024

Although it may sound like there’s no rhyme or reason to how nails grow, award-winning nail tech, Katie Barnes, shares the few basic factors that affect the speed of growth. The standard rate of growth of a normal fingernail is between 0.5 – 1.2mm per week, but this differs from…

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Nail Salon Event

Nail salon events: the business benefits & how to organise a successful event

By Marie-Louise Coster | 6 October 2024

Nail salon events were once very popular, but that popularity has waned over recent years, says session nail stylist, salon owner & educator, Marie-Louise Coster. I think the pandemic caused us to fall out of the habit of in-salon events; we got so used to not being able to gather…

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