BUSINESS

Katie Barnes Canva Allergy

Home gel kit dangers & 6 ways to prevent allergies at the nail desk

By Katie Barnes | 11 January 2025

Many people turned to DIY nail kits during the coronavirus lockdown. They may have been visiting a nail pro for months, years or even decades – before suddenly, the luxury of a nail appointment was gone, and some saw a solution in home application of gel polish. DIY home kits…

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Self-employment help for nail techs: registration & tax essentials

By Lilly Delmage | 11 January 2025

Are you keen to take the leap into self-employment? Here’s a guide to the registration and tax essentials you need to know… For nail technicians working in salons who seek greater control over their careers, self-employment often feels like a natural next step. It offers professional and creative freedom, aiding…

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AI is changing the beauty salon game: here’s how it can help you stay ahead

By Guest Writer | 10 January 2025

Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…

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Goal List

A beauty business coach’s guide to goal setting for 2025

By Guest Writer | 7 January 2025

Beauty business and mindset coach, Zaara King, offers up advice for the new year… It’s time to consider how you wish to make your mark on the industry over the next 12 months. You get to choose how you show up, what you offer clients and how you make a…

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Why nail technicians should enter the Scratch Stars Awards: tips from a nail competition maestro

By Lilly Delmage | 3 January 2025

Bespoke nail artist, Jiak Hing, who has won the Scratch Stars Gel Polish Stylist of the Year accolade for three consecutive years, shares insight into the competition, what to expect on the day and the benefits of entering.   Why did you decide to enter the Scratch Stars Awards? To…

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2025 Goals

New year, new you: How nail businesses can plan for the year ahead

By Marie-Louise Coster | 1 January 2025

Session nail stylist, salon owner & educator, Marie-Louise Coster, shares her tips for reviewing the last year and preparing for the next, in order to achieve success… Here we are again, another year gone and a new one in front of us full of opportunity, possibility and hope. It is…

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4 updates to make to your beauty business in 2025

By Guest Writer | 30 December 2024

Kim Ford, global business & beauty education expert, shares ways to make the most of quiet spells to improve your business long-term… The beginning of a new year is a great time to focus on business administration, such as updating operational and legal documents, and to consider if your marketing…

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Introverted nail techs: how to grow your skills & clientele comfortably

By Lilly Delmage | 22 December 2024

Do you love the creative aspect of being a nail professional: perfecting enhancements and getting arty, but find it challenging to converse with clients and colleagues? You’re not alone. A need to recharge after client interactions or feeling most comfortable in quiet environments are signs of introversion. The word ‘introvert’…

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Katie Barnes Nail Tip

How to choose the correct nail tip

By Katie Barnes | 4 December 2018

Multi award-winning tech, Katie Barnes, serves up advice on choosing the right nail tip for your client… TYPES OF TIPS Most nail tips are manufactured out of plastic such as acrylonitrile butadiene styrene monomers (ABS), a durable yet flexible material that can be shaped into a smooth surface that resists…

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Nails By Jenny Nagorski

Ace nail glitter application with Lecenté

By Kat Hill | 4 December 2018

Are you ready to glitz clients this party season? Katrina Ross, head of marketing and communications for Lecenté, reveals some top tips for flawless glitter application, pricing and beating the appointment rush… “When using glitter remember a little goes a long way; try not to waste excess glitter, just use what you need. I…

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Nail your Shoot Out entry thanks to Hannah Missen

By Kat Hill | 30 November 2018

“It felt amazing to win first place in The Great Scratch Shoot Out!” Hannah Missen beams. “I was completely over whelmed and still can’t quite believe it, there were so many stunning entries this year so I feel very proud of what me and my fantastic team have achieved. The…

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Acrylic

Top tips: Controlling odour during a L&P service

By Scratch Staff | 27 November 2018

It is your responsibility to ensure any odour from an L&P service is kept to a minimum. There are some simple steps you can build into your work practises to aid with this… Use disposable towels for wiping off and dispose of between clients. Always use a lidded bin that…

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Go behind the scenes of Becca Butterworth’s photoshoot

By Kat Hill | 27 November 2018

Becca Butterworth, owner of Becca Butterworth’s Beautitude and Nail Harmony master educator for Yorkshire, reveals the story behind her photoshoot for The Great Scratch Shoot Out – and how she scooped third place… “I was really excited to place third in The Great Scratch Shoot Out,” smiles Becca. “I know how stiff the…

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Heart Nails Photo

How to attract clients with your nail photos & videos

By Scratch Staff | 22 November 2018

Award-winning nail vlogger, Natasha Lee, reveals why you should embracing editing to creating striking nail snaps & content to attract attention… Editing sounds daunting, and even though I spend about 80% of my time editing, it still causes me stress! However, for business promotion, a plethora of tools are available…

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