BRANDS

Willow E File Society Header

Willow Academy launches The E-file Society to connect nail techs & boost knowledge

By Rebecca Hitchon | 17 December 2024

Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…

Read More
Winter Nails Canva Blue Silver Snowflake

Winter wonders: Must-have nail colour collections for the 2024 festive season

By Lilly Delmage | 20 November 2024

‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…

Read More
Lilly Web Newsfeature Lead 1200x800px 20

Community chat: 4 networking groups for nail pros

By Lilly Delmage | 29 October 2024

Are you seeking some support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but you don’t know who to ask? The answer might lie within joining a nail networking group. Here’s four to have a look at… The…

Read More
Lilly Web Newsfeature Lead 1200x800px 14

I visited TGB Spa in Brighton for a luxury pedicure – & here’s how it went

By Lilly Delmage | 24 October 2024

Nail brand, The GelBottle Inc, has opened its much-anticipated TGB Spa: a sanctuary for beauty treatments in the bustling city of Brighton. I was invited to explore the space and indulge in a Luxury TGB Gel Pedicure – and it didn’t disappoint. I arrived at Brighton train station and I tapped…

Read More
Vodex Nailympia Sponsor Spotlight

How a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry

By Rebecca Hitchon | 11 October 2024

For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…

Read More
Glitterbels Nailympia 2024 Brand Spotlight

The story of Glitterbels: the Staffordshire-born nail brand supporting techs worldwide

By Rebecca Hitchon | 9 October 2024

Professional nail brand, Glitterbels, has made waves in the industry since being founded seven years ago. The brainchild of Newcastle-under-Lyme nail artist, Annabel Maginnis, and her husband, Elliott, Glitterbels was established with a focus on providing high-quality, trendy acrylic powders to the UK nail sector. Since then, the brand’s offering…

Read More
Rem Brand Spotlight Nailympia London

Seeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK

By Alex Fox | 8 October 2024

For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…

Read More
Umia Nailympia Sponsor Spotlight

This brand uses AI to apply techs’ designs to nails & pays them for their art

By Scratch Staff | 3 October 2024

Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…

Read More
booksy 1200x800 beauty

Revealed: The booking service that 1,000 UK nail salons rely on to boost business

By Helena Biggs | 20 September 2021

Online business management software, Booksy, is relied on by 1,000 nail salons and over 1,600 beauty salons in the UK for their day-to-day needs. So what does it offer, and how does it work? Accessible via web and the Booksy app on ios and Android, clients can use Booksy to…

Read More
magnetic nail design

Behind the Brand: Find out more about Magnetic Nail Design

By Chloe Randall | 7 September 2021

Scratch finds out more about Magnetic Nail Design, the nail brand owned by a Dutch nail stylist… The story so far…  Magnetic Nail Design was launched by Dutch nail stylist Mey Liang. She has grown her career from a salon owner to becoming a leading wholesaler of nail products in the…

Read More
emma web featured image 1200x800px (54)

Meet the family-run nail brand with care & colour at its heart

By Emma Hobday | 6 September 2021

Abby Jay Barton has a love for the beauty industry in her blood. Her mother owned a nail and beauty salon when Abby was a child, and so from a young age the future owner of Cally Cosmetics was immersed in the sector that she would eventually dive into. Her…

Read More
chloe web newsfeature template 1200x800px (5)

Behind the Brand: Meet the boss of Nail & Beauty Excellence

By Chloe Randall | 1 September 2021

Founder of Nail and Beauty Excellence, Jade Barber is a multi award-winning nail technician who has been working in the industry for eight years. With over 50 trophies under her belt, she has competed in both online and live competitions and has also been an international judge. In 2019, Jade…

Read More
emma web featured image 1200x800px (47)

BEHIND THE BRAND: Meet Dani Bailey, the nail tech dipping her toes in beauty product innovation

By Emma Hobday | 29 August 2021

Dani Bailey has been a nail technician since 2019 and has always been a nail enthusiast, doing her own nails from when she was just 13 years old, after being taught by her mum. Dani created her product range, Alma By Dani, in the second lockdown when she was itching…

Read More

Sausage trees? Placenta? Snail slime? Just a few of the wonderfully weird ingredients in your skincare products

By Emma Hobday | 1 August 2021

There are some wild nail and beauty products on the market that host a wonder of unusual ingredients. So sit back, embrace the weirdness, and ask yourself: how far would you go for beauty? The Nimue Anti-Aging Hand Cream contains 20% Kigelia Africana. Never heard of it? Us neither – until…

Read More