BRANDS
Willow Academy launches The E-file Society to connect nail techs & boost knowledge
Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…
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Winter wonders: Must-have nail colour collections for the 2024 festive season
‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…
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Community chat: 4 networking groups for nail pros
Are you seeking some support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but you don’t know who to ask? The answer might lie within joining a nail networking group. Here’s four to have a look at… The…
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I visited TGB Spa in Brighton for a luxury pedicure – & here’s how it went
Nail brand, The GelBottle Inc, has opened its much-anticipated TGB Spa: a sanctuary for beauty treatments in the bustling city of Brighton. I was invited to explore the space and indulge in a Luxury TGB Gel Pedicure – and it didn’t disappoint. I arrived at Brighton train station and I tapped…
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How a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry
For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…
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The story of Glitterbels: the Staffordshire-born nail brand supporting techs worldwide
Professional nail brand, Glitterbels, has made waves in the industry since being founded seven years ago. The brainchild of Newcastle-under-Lyme nail artist, Annabel Maginnis, and her husband, Elliott, Glitterbels was established with a focus on providing high-quality, trendy acrylic powders to the UK nail sector. Since then, the brand’s offering…
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Seeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK
For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…
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This brand uses AI to apply techs’ designs to nails & pays them for their art
Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…
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Here at Scratch, we love a beautiful coffee table book, especially with the pandemic providing ample amounts of time to relax at home.. We’ve swotted up on the best beauty books that will not only look stunning on your coffee table or in your reception area, but will provide you…
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Nellie Rose is a hand, nail & foot brand founded by Rosie Knapper, a beauty professional from Cheshire who also runs a successful lash and brow ‘one stop shop’ and training school, Flutterby Beauty Training. The pandemic spurred Rosie on to develop her own product range, after Covid-19 restrictions forced…
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Kate Thompson decided to create her own range of alcohol-free, Covid-19 effective sanitisers after suffering all her life with dry, sensitive skin. “The start of the pandemic left my hands cracked and painful with the overuse of alcohol-based sanitisers. My youngest daughter also has sensitive skin and I had noticed…
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Scratch puts the spotlight on the high fashion brands dipping their fingers and toes into nail colour lines… Hermès Birkin owners can match their manis to their handbags, as Hermès has become the latest luxury brand to serve up a nail line. Les Mains Hermès launched on 15 October 2021…
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Founded by Jody Riley, PamperBook is a booking app for salons and freelancers which works as your pocket PA, meaning you can manage your client bookings from anywhere and at any time. Jody, a former salon owner, created the app after she found herself wasting hours of her day organising…
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Nail tech, Sharon Shaw, had always wanted to find a quick and easy alternative to L&P acrylic that would deliver natural-looking, beautiful nails without damaging the nail plate. Her mission ended when she discovered NexGen Nails and ProgenX dipping powder, available in the UK via Go Pretty. “NexGen is an American brand that…
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