BRANDS

Willow E File Society Header

Willow Academy launches The E-file Society to connect nail techs & boost knowledge

By Rebecca Hitchon | 17 December 2024

Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…

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Winter Nails Canva Blue Silver Snowflake

Winter wonders: Must-have nail colour collections for the 2024 festive season

By Lilly Delmage | 20 November 2024

‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…

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Community chat: 4 networking groups for nail pros

By Lilly Delmage | 29 October 2024

Are you seeking some support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but you don’t know who to ask? The answer might lie within joining a nail networking group. Here’s four to have a look at… The…

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I visited TGB Spa in Brighton for a luxury pedicure – & here’s how it went

By Lilly Delmage | 24 October 2024

Nail brand, The GelBottle Inc, has opened its much-anticipated TGB Spa: a sanctuary for beauty treatments in the bustling city of Brighton. I was invited to explore the space and indulge in a Luxury TGB Gel Pedicure – and it didn’t disappoint. I arrived at Brighton train station and I tapped…

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Vodex Nailympia Sponsor Spotlight

How a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry

By Rebecca Hitchon | 11 October 2024

For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…

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Glitterbels Nailympia 2024 Brand Spotlight

The story of Glitterbels: the Staffordshire-born nail brand supporting techs worldwide

By Rebecca Hitchon | 9 October 2024

Professional nail brand, Glitterbels, has made waves in the industry since being founded seven years ago. The brainchild of Newcastle-under-Lyme nail artist, Annabel Maginnis, and her husband, Elliott, Glitterbels was established with a focus on providing high-quality, trendy acrylic powders to the UK nail sector. Since then, the brand’s offering…

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Rem Brand Spotlight Nailympia London

Seeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK

By Alex Fox | 8 October 2024

For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…

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Umia Nailympia Sponsor Spotlight

This brand uses AI to apply techs’ designs to nails & pays them for their art

By Scratch Staff | 3 October 2024

Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…

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Love L&P? Check out Bexy Glow, the brand redefining ratios & nail artistry with its acrylic formulations

By Callie Iley | 2 February 2024

Frustrated with the limitations of existing L&P formulations, Becky Willett set out to create an acrylic product range with a rainbow of shades to inspire creativity. Becky, a professional nail technician, has been working with L&P since 2015, noting that the existing acrylic products she used maintained a wet or…

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This Is Gel

UK-made gel polish storms market with commitment to sustainability

By Scratch Staff | 9 November 2023

Introducing This Is Gel – a gel polish brand born out of one nail pro’s desire to offer a luxury range at a competitive price – and support the UK economy. The brand, which launched in October 2023 with a capsule collection of eight shades, is the brainchild of Becci…

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Protein Formula reveals Robbie Tomkins as brand ambassador

By Callie Iley | 4 October 2023

Celebrity manicurist, Robbie Tomkins, has been announced as brand ambassador for prescriptive nailcare brand, Protein Formula.  With a long list of celebrity clients with names including Amanda Seyfried, Claire Foy, Gillian Anderson, Hailey Bieber, Naomi Campbell, Olivia Colman, Paloma Faith and Sophie Turner, Robbie Tomkins’ session nail styling has taken him…

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Stamping, gel polish & so much more… discover Hungarian nail brand, Moyra

By Carter Rogers | 11 August 2023

Scratch shines a spotlight on Moyra, a family-run nail brand focused on quality products, top-notch education and excellent customer service…  For over two decades, Csaba and Reka Frile of Hungary have been sharing their professional nail products across the globe, supporting nail stylists in the creation of slick, colourful services.…

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Lovelle Salon Header Behind The Brand

Behind the Brand: Meet the best friend duo behind Lovelle Salon Wear

By Callie Iley | 12 June 2023

Fashion-forward beauty therapist best friends, Nikki Hutchings & Sonia Ghag, designed a range of salon wear to suit the modern beauty pro without compromising on style or comfort. Beauty therapist duo, Nikki Hutchings and Sonia Ghag, met when their children started at school together. With both having an interest in…

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Brushonlux Feature

Luxury without a high price tag? Check out Brush On Luxe gel polishes & builder gels

By Carter Rogers | 12 June 2023

In just three years, Brittany Thwaites has grown her business from a modest home setup to a luxury salon space in the centre of Harrogate. Specialising in gel polish services, it was a regular client who, at an appointment last July, ignited a curiosity in Brittany; to create her own…

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