BRANDS
Willow Academy launches The E-file Society to connect nail techs & boost knowledge
Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…
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Winter wonders: Must-have nail colour collections for the 2024 festive season
‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…
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Community chat: 4 networking groups for nail pros
Are you seeking some support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but you don’t know who to ask? The answer might lie within joining a nail networking group. Here’s four to have a look at… The…
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I visited TGB Spa in Brighton for a luxury pedicure – & here’s how it went
Nail brand, The GelBottle Inc, has opened its much-anticipated TGB Spa: a sanctuary for beauty treatments in the bustling city of Brighton. I was invited to explore the space and indulge in a Luxury TGB Gel Pedicure – and it didn’t disappoint. I arrived at Brighton train station and I tapped…
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How a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry
For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…
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The story of Glitterbels: the Staffordshire-born nail brand supporting techs worldwide
Professional nail brand, Glitterbels, has made waves in the industry since being founded seven years ago. The brainchild of Newcastle-under-Lyme nail artist, Annabel Maginnis, and her husband, Elliott, Glitterbels was established with a focus on providing high-quality, trendy acrylic powders to the UK nail sector. Since then, the brand’s offering…
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Seeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK
For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…
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This brand uses AI to apply techs’ designs to nails & pays them for their art
Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…
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#TheAttenboroughEffect – what impact has it had on the beauty industry? By Lucy Desai Following David Attenborough’s Life on Our Planet documentary on Netflix, we’re again reminded of the responsibility we have to reduce our impact on the planet. We’re all becoming more aware of our impact on the planet…
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October marks Breast Cancer Awareness Month, and for the past few years, Scratch has been supporting the Let’s Nail Breast Cancer campaign to help raise funds for the Future Dreams charity. The campaign was launched by Lisa Crook, founder of nail and beauty distributor, Louella Belle, who set out to…
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Janan Saher is the owner and creator of Aviva Day Spa, Academy and Pro Gel. Her career in the nail and beauty industry spans over two decades and she is proud to run her multi award-winning salon and training school, which uses her own brand – Aviva Pro Gel. “I…
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With an inherent passion for nails and close friends in the nail business, Alison Jeans was inspired to set up her own brand, offering products for pros that would meet all the needs she desired as a consumer. Working with her husband, Matt, the duo launched Saint Nails in 2016…
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With frequent hand washing and sanitising now the norm, you – and your clients – may be suffering with dry, chapped and sore hands. Offer a soothing experience and promote moisture with a helping hand from Mavex and its Anti Dark Spot Hand treatment, before retailing the Hand Silky Peeling,…
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Owned and operated by women since 1979, Harriet Rose founded Forsythe Cosmetic Group to focus on developing products for the needs of nail pros. Acclaimed for its innovative products, such as the Finishing Touch Nail Corrector Pen, Forsythe Cosmetic Group quickly expanded into private label services and created its Color…
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