BRANDS
Willow Academy launches The E-file Society to connect nail techs & boost knowledge
Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…
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Winter wonders: Must-have nail colour collections for the 2024 festive season
‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…
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Community chat: 4 networking groups for nail pros
Are you seeking some support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but you don’t know who to ask? The answer might lie within joining a nail networking group. Here’s four to have a look at… The…
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I visited TGB Spa in Brighton for a luxury pedicure – & here’s how it went
Nail brand, The GelBottle Inc, has opened its much-anticipated TGB Spa: a sanctuary for beauty treatments in the bustling city of Brighton. I was invited to explore the space and indulge in a Luxury TGB Gel Pedicure – and it didn’t disappoint. I arrived at Brighton train station and I tapped…
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How a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry
For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…
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The story of Glitterbels: the Staffordshire-born nail brand supporting techs worldwide
Professional nail brand, Glitterbels, has made waves in the industry since being founded seven years ago. The brainchild of Newcastle-under-Lyme nail artist, Annabel Maginnis, and her husband, Elliott, Glitterbels was established with a focus on providing high-quality, trendy acrylic powders to the UK nail sector. Since then, the brand’s offering…
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Seeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK
For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…
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This brand uses AI to apply techs’ designs to nails & pays them for their art
Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…
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We’ve seen this concept in wine and gin clubs for some time now – but at last you can pay a monthly membership to receive an exciting box bursting with nail products every month. The Nail Boxes, an idea brought to life by salon owner, educator and brand owner, Karen…
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Scratch chats to Founder of Nail HQ, Mark Taylor who shares the motivation behind the brand. Mark Taylor founded Nail HQ in April 2013 as he wanted to help consumers with their natural nail health by creating nail treatments to use in the comfort of their own homes. The Nail…
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Back in July 2019 Jade Barber, an award-winning nail tech and industry educator, launched her own brand. Known as Nail and Beauty Excellence (NBE), this brand has been extended and adapted and now boasts an impressive catalogue of products, a growing base of nail tech followers and promises more is…
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With CBD oil, also known as cannabidiol, (found in hemp seed oil) being tipped as a top beauty trend for 2021, Scratch has unearthed a wellbeing kit for salons to retail onto clients feeling the need for care products with calming and regenerative properties. The Cuccio Whipped Hemp Calming &…
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CBD oils are the skincare industry’s new preferred and star ingredient used by forward-thinking skincare chemists, and with a growing number of studies supporting their benefits, it’s easy to understand why. Information from several clinical studies analysed by Fraîcheur Paris points out the promising CBD oil benefits for multiple skin conditions.…
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Scratch chats to Founder of Sash Pro Tools, Sashanie Gray who shared why she started the brand and the plans for the future. Founded in 2017, Sashanie Gray created her own product range after being a self-employed manicurist and having delved into many channels in the beauty industry such as…
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