BRANDS

Willow E File Society Header

Willow Academy launches The E-file Society to connect nail techs & boost knowledge

By Rebecca Hitchon | 17 December 2024

Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…

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Winter Nails Canva Blue Silver Snowflake

Winter wonders: Must-have nail colour collections for the 2024 festive season

By Lilly Delmage | 20 November 2024

‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…

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Community chat: 4 networking groups for nail pros

By Lilly Delmage | 29 October 2024

Are you seeking some support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but you don’t know who to ask? The answer might lie within joining a nail networking group. Here’s four to have a look at… The…

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I visited TGB Spa in Brighton for a luxury pedicure – & here’s how it went

By Lilly Delmage | 24 October 2024

Nail brand, The GelBottle Inc, has opened its much-anticipated TGB Spa: a sanctuary for beauty treatments in the bustling city of Brighton. I was invited to explore the space and indulge in a Luxury TGB Gel Pedicure – and it didn’t disappoint. I arrived at Brighton train station and I tapped…

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Vodex Nailympia Sponsor Spotlight

How a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry

By Rebecca Hitchon | 11 October 2024

For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…

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Glitterbels Nailympia 2024 Brand Spotlight

The story of Glitterbels: the Staffordshire-born nail brand supporting techs worldwide

By Rebecca Hitchon | 9 October 2024

Professional nail brand, Glitterbels, has made waves in the industry since being founded seven years ago. The brainchild of Newcastle-under-Lyme nail artist, Annabel Maginnis, and her husband, Elliott, Glitterbels was established with a focus on providing high-quality, trendy acrylic powders to the UK nail sector. Since then, the brand’s offering…

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Rem Brand Spotlight Nailympia London

Seeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK

By Alex Fox | 8 October 2024

For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…

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Umia Nailympia Sponsor Spotlight

This brand uses AI to apply techs’ designs to nails & pays them for their art

By Scratch Staff | 3 October 2024

Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…

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The Nail Pen Feature

Behind the Brand: Meet the founder of The Nail Pen

By Chloe Randall | 1 May 2021

Cuccio Educator, Becca Downham decided to launch her own range of cuticle oil pens when the first lockdown hit in 2020 and she found herself frustrated at not being able to work. “I wanted to try and grow my business even though I wasn’t able to physically do nails. That’s…

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Glitzy Tips

Behind the Brand: Meet the founder of Glitzy Tips

By Chloe Randall | 29 April 2021

Joanne Jones worked within the nail industry for 19 years as a salon owner and an educator before founding her own nail product range ‘Glitzy Tips’ in 2020. After previously working as a marketing professional before entering the nail industry, Joanne found herself fascinated by the way nail brands such…

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Lucy Pastorelli Lp 1200

Behind The Brand: Meet the tech behind the LP Nails tool range

By Chloe Randall | 21 April 2021

Scratch chats to Lucy Pastorelli, founder of LP Nails, about how she came to create her own brand of nail products… Following 11 years as a nail technician, salon owner and teacher of up to 50 students a week, Lucy Pastorelli has founded LP Nails – armed with passion and the…

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Eco Salon Supplies

Behind the Brand: Meet Zee Broomhall, founder of Eco Salon Supplies

By Chloe Randall | 21 April 2021

After running her own home salon for 5 years, Zee Broomhall decided to create her own product range after trying to find more sustainable options for her own business. “When aiming to be more sustainable in my own salon I came across many barriers. I couldn’t get all the alternatives…

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Lady Showbiz 1

3 new Showbiz polishes celebrate 60s starlets with 20% of profit given to charity

By Alex Fox | 19 April 2021

The 28-strong philanthropic polish line by Lady Showbiz has added three timeless classic new shades to its palette – inspired by three exceptional Hollywood actresses. Inspired by 60’s starlets, Sofia Loren, Audrey Hepburn and Grace Kelly, these beautiful new editions to the range are the ultimate chic manicure hues. These…

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Patti Yankee Session Stylist

Industry flame: talking to Pattie Yankee after 32 years in nails. Brands, peers, nails & the years

By Alex Fox | 7 April 2021

Pattie Yankee AGE: 59 years Location: New York City Years in Nails: 32 years – joined in 1988 Trained with: Nail Tek, CND, EzFlow, Dashing Diva   Why did you move into nail grooming? I had taught dancing for 15 years and in the middle of my dance career, a…

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