BRANDS

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Willow Academy launches The E-file Society to connect nail techs & boost knowledge

By Rebecca Hitchon | 17 December 2024

Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…

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Winter Nails Canva Blue Silver Snowflake

Winter wonders: Must-have nail colour collections for the 2024 festive season

By Lilly Delmage | 20 November 2024

‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…

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Community chat: 4 networking groups for nail pros

By Lilly Delmage | 29 October 2024

Are you seeking some support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but you don’t know who to ask? The answer might lie within joining a nail networking group. Here’s four to have a look at… The…

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I visited TGB Spa in Brighton for a luxury pedicure – & here’s how it went

By Lilly Delmage | 24 October 2024

Nail brand, The GelBottle Inc, has opened its much-anticipated TGB Spa: a sanctuary for beauty treatments in the bustling city of Brighton. I was invited to explore the space and indulge in a Luxury TGB Gel Pedicure – and it didn’t disappoint. I arrived at Brighton train station and I tapped…

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Vodex Nailympia Sponsor Spotlight

How a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry

By Rebecca Hitchon | 11 October 2024

For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…

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Glitterbels Nailympia 2024 Brand Spotlight

The story of Glitterbels: the Staffordshire-born nail brand supporting techs worldwide

By Rebecca Hitchon | 9 October 2024

Professional nail brand, Glitterbels, has made waves in the industry since being founded seven years ago. The brainchild of Newcastle-under-Lyme nail artist, Annabel Maginnis, and her husband, Elliott, Glitterbels was established with a focus on providing high-quality, trendy acrylic powders to the UK nail sector. Since then, the brand’s offering…

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Rem Brand Spotlight Nailympia London

Seeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK

By Alex Fox | 8 October 2024

For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…

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Umia Nailympia Sponsor Spotlight

This brand uses AI to apply techs’ designs to nails & pays them for their art

By Scratch Staff | 3 October 2024

Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…

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Earthy Nail Polish: for green salons looking to retail a plant-based colour collection

By Alex Fox | 20 June 2021

If you want to widen your customer reach and retail with a conscience, then Earthy Nail Polish is a great option for your salon shelves. Earthy Nail Polish, born from a frustration towards unsustainable cosmetic products presents a core mission to provide the highest quality products with the least impact…

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Gotti Nails Feature

Behind the Brand: Meet the guru behind Gotti Nails

By Chloe Randall | 18 June 2021

Nail guru Robert Nguyen has launched his own brand ‘Gotti Nails’ after working in the industry for over 16 years. After starting off as a competitor, Robert went on to become an international educator for brands such as OPI, Color Club and Entity Beauty, as well as opening two successful…

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Beau Polish

Behind the Brand: Meet the founder of BEAU Polish

By Chloe Randall | 16 June 2021

Siána Scott launched BEAU Polish in 2019 after the vision came to her during a meditation in 2018. Having qualified as a nail technician in 2017, Siána worked as a mobile nail technician before wanting to take her love for nail polish further by creating her own polish range.  “My…

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New nail business Dakota dreams big by signing over 20 brand ambassadors

By Alex Fox | 11 June 2021

Dakota Nail Products & Education has extended it’s product repertoire with additional nail art products and accessories. The most exciting additions is four-piece Macaroon acrylic coloured paint collection in Blueberry, Strawberry, Mint and Lavender. These colours merge with a series of new nail decals for summer nail art designs. Owner…

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Hayley Winder 3

Health issues lead to nail educator building her own nail brand with 22 gel polish shades for starters

By Alex Fox | 7 June 2021

After working for 10 years as a nail educator, Hayley Winder of Cheadle, Stockport decided it was time to create a nail brand tailored to her needs and those of her students. “Working in the trusted position of nail educator, made me feel I needed to provide products that I…

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Lisa Graves Mental Health Shoot

Behind-the-scenes of a mental health awareness photo shoot

By Scratch Staff | 10 May 2021

Nail tech and educator, Lisa Graves, shares the story behind a mental health awareness photo shoot… “The last year was a difficult one for everyone across the globe and, subsequently, awareness of mental health issues was heightened. Whenever I saw advertising or social media posts based around mental health, images…

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