BRANDS
Willow Academy launches The E-file Society to connect nail techs & boost knowledge
Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…
Read MoreWinter wonders: Must-have nail colour collections for the 2024 festive season
‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…
Read MoreCommunity chat: 4 networking groups for nail pros
Are you seeking some support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but you don’t know who to ask? The answer might lie within joining a nail networking group. Here’s four to have a look at… The…
Read MoreI visited TGB Spa in Brighton for a luxury pedicure – & here’s how it went
Nail brand, The GelBottle Inc, has opened its much-anticipated TGB Spa: a sanctuary for beauty treatments in the bustling city of Brighton. I was invited to explore the space and indulge in a Luxury TGB Gel Pedicure – and it didn’t disappoint. I arrived at Brighton train station and I tapped…
Read MoreHow a husband & wife joined forces to tackle fumes & dust in the nail & beauty industry
For Poala Taylor-Riddick, building her own brand had always been a pipe dream – but little did she know that a trip to a beauty salon would spark the idea for business success. While getting her nails done at the salon, Poala noticed its lack of ventilation and poor air…
Read MoreThe story of Glitterbels: the Staffordshire-born nail brand supporting techs worldwide
Professional nail brand, Glitterbels, has made waves in the industry since being founded seven years ago. The brainchild of Newcastle-under-Lyme nail artist, Annabel Maginnis, and her husband, Elliott, Glitterbels was established with a focus on providing high-quality, trendy acrylic powders to the UK nail sector. Since then, the brand’s offering…
Read MoreSeeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK
For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…
Read MoreThis brand uses AI to apply techs’ designs to nails & pays them for their art
Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…
Read MoreScratch talks to Nicole Gutierrez-Lock of Skullen Collective about her exciting nail product line… Nicole launched her nail business Skullen Collective in 2013 to enable her to have an effective work life balance. She holds the role of lead artist and creative director at Skullen Collective, based in Newcastle upon…
Read MoreScratch chats to Chantal about the CiCi launch, her favourite product and why she loves having her own brand Chantal began her career with a bang at 18 years old, working as a nail tech in a local salon named Scratch, where she diligently built her client base and along…
Read MoreAre your hands looking like lizard skin? Oh no – is that an age spot? And what’s that new patch of pigmentation? Looking after your hands is vital when you are exposed to the sun, as hands can be one of the first areas on the body to show signs…
Read MoreThe HD Professional line innovated and developed by award-winning UK champion tech, Hazel Dixon, has added to its pro line of gel polishes. “I’ve added exciting new shades and textures to the gel polish collection this summer,” Hazel tells Scratch magazine. “The gel polishes have been so popular and since…
Read MoreLaunched in February 2020, Ciaran Adam found herself using a lot of wax melts which were based on designer fragrances, and wondered if this concept could be translated into cuticle oil. After a lot of research and planning, the brand was born. Gloss Beauty Treatments offers a range of cuticle…
Read MoreAward-winning nail stylist from Kings Lynn, East Anglia, Scarlett Senter has launched the Scarlett Senter Glitter range to complement her other recent nail art products; crystals and brushes. “A close friend of mine, Sophie Girton, help me mix the Princess glitter pot as she is literally my Princess client and…
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