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Summer salon marketing: How to make packages work for your beauty business

By Guest Writer | 2 June 2022

Beauty business expert & founder of Beauty Boss HQ, Layla Tourh, serves up advice for reaping rewards from treatment packages during quieter summer months. It’s that time of year when the temperature is rising, daylight is lasting longer and clients are talking about where they are going for their summer…

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Form Fit For Wide Fingernail

How to effectively fit a form to a wide nail

By Katie Barnes | 25 May 2022

It can be tricky to fit a form on an uneven free edge or when the fleshy pad of skin where the free edge would usually be, is raised and higher than or level with the nail plate. The nail plate is often flat or may be concave. This can…

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How your beauty business can help stop deforestation

By Green Salon Collective | 24 May 2022

Green Salon Collective was founded in 2020 by environmental experts, campaigners and beauty professionals, with an aim to help member salons in the UK and Ireland to responsibly dispose of their waste. In this blog, the Collective explains why it’s important to recycle paper and how your business can help…

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Green Salon Collective on the problem with waste

By Green Salon Collective | 25 April 2022

Green Salon Collective was founded in 2020 by environmental experts, campaigners and beauty professionals, with an aim to help member salons in the UK and Ireland to responsibly dispose of their waste. They kick off their blog with Scratch by detailing why non-recyclable and non-reusable waste is so problematic. The…

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Eco Beauty

7 tips for a more eco salon

By Scratch Staff | 22 April 2022

Can you tick off this list of seven eco-friendly ideas? The National Hair & Beauty Federation shares these top tips… Choosing more sustainable ways to run your salon or business will not only save you money, for example in utility bills, but will also help attract new clients who are…

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sustainability

10 ways to be more sustainable in the nail salon

By Chloe Randall | 22 April 2022

Scratch serves up a practical guide to help reduce your environmental impact in your day-to-day working role as a nail pro… 1. Washing When washing towels or other items of laundry, set your washing machine to an eco-level and hang them on a clothesline to dry whenever you get the chance.…

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Hands Globe Eco

Here’s how your beauty business can reduce its environmental impact

By Guest Writer | 14 April 2022

Victoria Brownlie, chief policy officer at the British Beauty Council shares guidance to support eco efforts in the beauty sector… While most people are committed to working more sustainably, I have noticed a real disconnect between where world leaders, governments, NGOs and big business see challenges, compared to the average…

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How to avoid bridal nail disasters

By Rebecca Hitchon | 6 April 2022

Planning a wedding can be one of the most stressful times for a bride, so ensure their nails aren’t an area of worry by putting in place plans to prevent nail mishaps. “There is a lot that could potentially go wrong at a wedding, so you need to explain to…

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Gel Polish Removal

Here’s what to do if your client wants to remove gel polish at home

By Katie Barnes | 5 April 2022

Any damage to the natural nail is usually the result of improper application or removal, overly aggressive filing, or client abuse such as picking or biting. When both L&P and gel enhancements and coverings are applied, maintained, and removed correctly, no damage should occur. Since the beginning of the pandemic,…

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Stress Mental Health Breathe

How to tackle stressful work situations as a nail tech

By Guest Writer | 5 April 2022

Session nailist, Stephanie Staunton, reveals how to overcome and tackle challenges that face a number of nail pros… We all know that life gets tough sometimes and problems can seem rife, so I want to share some of the most stressful situations I encounter as a session tech – and…

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