How to support transgender employees in your beauty business
According to a survey conducted by Totaljobs in 2021, 65% of trans people hide their gender status or history in the workplace. 32% of the 400+ trans respondents had experienced discrimination or abuse at work, in the five years prior to the survey. Forms of discrimination or abuse include insults,…
Read More4 ways to be more gender inclusive in your nail & beauty business
Salon owner, industry advisor & founder of Be Trans Aware inclusivity awareness education, Sam Marshall, serves up advice to ensure your business is inviting to all… 1. Get educated Anyone that wants to use our services should be able to, regardless of their gender identity. Unless you know about being…
Read MoreHow your beauty business can make the most of the festive season
Maddi Cook, a salon business expert & owner of Boss Your Salon – which helps empower hair and beauty pros to price perfectly, set boundaries and grow without burnout – shares 8 ways for your business to thrive during the Christmas season. What’s that tinkling piano? Yes, it’s only November,…
Read MoreHow to charge your worth as a nail tech
Session nail stylist, salon owner & educator, Marie-Louise Coster, shares her top tips… Stop basing your treatment prices on what others are charging, or charging nominal prices to keep yourself busy. Yes, you will attract clients, but if you work out what it has cost you to provide your services,…
Read MoreHow to support beauty clients & staff through the menopause
October marks World Menopause Month, designed to encourage awareness of the signs and symptoms of the menopause. Awareness has been shown to be particularly crucial, after a study published in journal, BMC Women’s Health, revealed that menopausal women are the fastest growing demographic in the workforce – and you will…
Read More5 tips for creating a successful nail community
Being part of this industry can be lonely – around two-thirds of beauty professionals are self-employed, and while clients provide chit-chat throughout the working day, the focus of these conversations is likely on them. Surrounding yourself with like-minded people in the sector – whether virtually or physically – is paramount…
Read More6 top tips for creating great nail content – from The World’s Star Nail Artist
Being a nail technician is more than just creating nail art, with many techs learning to create content for self-promotion. Katy Pottle, winner of the first World’s Star Nail Artist (WSNA) competition, shares her six top tips for creating great nail content… 1. Banish the blur Before taking photos and…
Read MoreStruggling with the cost of living? Check out these 5 tips for beauty businesses
Financial expert at Money.co.uk Business Insurance, Cam Jaques, provides advice on how beauty business owners impacted by the cost of living crisis can save money… 1. Be creative with marketing You can advertise your business and spread awareness for next to nothing. Word of mouth is still a great way…
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